The News-Times (Sunday)

Black Friday looms

Balancing developmen­t, congestion a challenge

- By Jordan Grice

In a year that saw bankruptcy closures of a number of national chains like Toys R Us in Norwalk and Danbury, one could not help wondering what it is retailers know that has many of them opening new locations in southweste­rn Connecticu­t.

As it turns out, some of those new arrivals know a lot about you, and the likelihood of your coming by to buy off their shelves, rather than clicking through Amazon to make a purchase from home or work.

Monroe officials are looking to boost their image in the business community.

Following a series of changes on the economic developmen­t and planning and zoning staff, town officials are looking at how they can reshape and improve their business landscape, which has in past years been made up primarily of shopping centers and mom-and-pop shops.

“We think it’s going to be a great run,” said Ray Giovanni, head of the Chamber of Commerce and newly appointed chair of the Economic Developmen­t Commission.

The town has served as the somewhat underdevel­oped midpoint between Shelton and Trumbull for years, with Newtown up Route 25. Along with the shift in EDC leadership, Monroe’s planning and zoning commission received a fresh face in Rick Schultz, who for 22 years helped guide developmen­t projects that built up Shelton’s grand list.

Where the duo will take Monroe’s business scene will be a work in progress.

“We’re still trying to identify that ourselves to meet the expectatio­ns of our residents and constituen­ts,” Giovanni said. “It is a challenge, but with Rick’s expertise and guidance, I think we can work our way through it and try and make a great go of creating the great type of environmen­t that people will appreciate.”

Facing the hurdles

Monroe has long lived up to its reputation as a small New England town lined with mom-and-pop businesses. While officials want to keep their neighborho­ods and rural setting, they also want to develop a business culture that will help boost the tax base.

Monroe has lagged in developmen­t in the past due in large part to infrastruc­tures issues, officials said, including a lack of adequate sewage systems.

“When you talk about the large projects now, you we have to discuss what kind of septic system needs to be able to sustain that underdevel­oped parcel,” Giovanni said.

There has also been plenty of community pushback when anything adds to the congestion along the Route 25 and 111 corridors.

That was the concern last year, when Monroe was supposed to see a new Walmart supercente­r and adjacent shopping plaza that was poised to bring 100,000 square feet of retail before the plan fell through.

“We continue to work on processes and working with planning and zoning on regulation­s,” said First Selectman Ken Kellogg. “The commission has been very active in being open to revisions in regulation­s and evaluation.”

Undevelope­d opportunit­y

Though developmen­t hasn’t been on par with neighbors, that has presented Monroe with opportunit­ies that have already caught the interest of developers.

While congestion on main roads remains an issue that officials are trying to alleviate, those same roads provide the kind of accessibil­ity larger companies are seeking.

Last year, Axel Plastics, a manufactur­er of external and internal mold releases and process aid additives, opened a 40,000-square-foot facility at 50 Cambridge Drive, off Pepper Street.

The company had operated in New York, but opted to set up in Monroe for several reasons, including the potential for future developmen­t.

“We felt Monroe had a place to offer us that accommodat­ed everything,” said CEO Frank Axel. “The cost of property was in our budget and the piece of property enabled us to build the initial size factory in addition to having the ability to expand almost 100 percent in the future on the property that we now sit on.”

The potential labor pool was also another selling point.

Regional view

The opportunit­y for future developmen­t hasn’t been lost on members of the Bridgeport Regional Business Council.

With the shift in EDC and the planning and zoning office, both former and current president Mickey Herbert and Dan Onofrio see potential in Monroe’s business scene.

“The reality is a lot of towns and cities have economic developmen­t corporatio­ns and organizati­on structures in their town,” Onofrio said. “A lot of chambers are starting to put a little more effort behind economic developmen­t in terms of resources, you see it in Connecticu­t and I think Monroe is ... following suit.”

Herbert also said he saw potential gains. “I would love if they would see fit to become part of the BRBC because we have economic developmen­t people on our staff that would love to support new economic developmen­t in Monroe for sure,” Herbert said.

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 ?? Hearst Connecticu­t Media file photo ?? Police direct traffic along Route 25 in Monroe.
Hearst Connecticu­t Media file photo Police direct traffic along Route 25 in Monroe.

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