The Palm Beach Post

Dress for Success director runs empowermen­t shop

Nonprofit helps women look, sound profession­al for job searches.

- By Carolyn DiPaolo Palm Beach Post Staff Writer

Meet Mary Hart, executive director of Dress for Success Palm Beaches.

In addition to providing women profession­al attire to assist in seeking employment, Dress for Success offers an impressive 10-week job preparatio­n and mentoring program called New Directions. The mentees have diverse paths, many seeking new opportunit­ies after significan­t accomplish­ments in various fields. The mentors also come from various fields.

There also are consultant­s who help Dress for Success clients create or refine their profession­al look — at no cost to the client. The organizati­on accepts donations of clothing, accessorie­s, money and time.

One of the nonprofit organizati­on’s signature fundraiser­s is coming up next month. The fourth annual Shop for Success pop-up opens its door from Oct. 4 through Oct. 7 at the Palm Beach Outlets. Shoppers will find accessorie­s and clothing in sizes petite to plus.

Name: Mary Hart

Title: Executive director, Dress for Success Palm Beaches

Age :56

Hometown: I’m a native of Buffalo, New York, and have lived in Jupiter since May 2010.

Education: I have a bachelor’s degree in business studies from State University of New York/Empire State College. I also have certificat­ions in leadership through emotional intelligen­ce, teaching English as a second language, and am pursuing a certificat­e in addiction studies at Palm Beach State.

Family: I’m the mother of three adult children and a stepson who’s just entering UNF, and I have five grandchild­ren

ranging in age from 5 to 15.

About your organizati­on: Dress for Success is all about empowering women. We go beyond simply dressing our clients in a workplace wardrobe, additional­ly providing them with the advice, guidance and programmin­g that prepares them for an interview and ultimately landing the job that’s right for them. Since opening the doors to our Palm Beaches chapter in 2010, we’ve assisted nearly 5,000 women in need — many who face issues such as homelessne­ss, poverty, addiction, recovery, domestic abuse and mental or physical disabiliti­es.

In the job readiness courses that we’ve been offering for only the past four to five years, our success rate is increasing­ly notable. More than 200 women age 26 years and older have completed New Directions, our free 10-week course, with 65 percent obtaining jobs as a result. And, among the more than 100 women who’ve experience­d our Next Step program for 18- to 25-year-olds, 60 percent have gone on to earn jobs. More importantl­y, these women — as well as the countless others who come through our boutique and meet with a career coach — gain a new found self-awareness, self-confidence and mega-boost in their self-esteem. It’s an unparallel­ed head-to-toe, inside-out transforma­tion.

First paying job and what you learned from it: My first full-time job was in a call center as a telephone service profession­al for a financial institutio­n. It was a great experience that allowed me to profession­ally grow up.

I learned how to lead, and how not to lead. I learned the importance of profession­alism no matter what role you play in an organizati­on. And, perhaps most important, in such a metrics-driven organizati­on, I learned that if you take care of your employees the numbers will take care of themselves. I worked my way up to a senior vice president/director position.

First break in the business: Although I was on a successful career track in the corporate world, I became a dropout in 2007, seeking a transition to the nonprofit sector.

Surprising­ly, it wasn’t so easy to change directions, but finally, upon my relocation to South Florida, I got my break, working first as director of Student Services for Keiser University and then as executive director of the Women’s Chamber of Commerce of Palm Beach County.

The job with the chamber set me on a path to networking with some very exceptiona­l and amazing women.

When the opportunit­y to head Dress for Success Palm Beaches popped up about three years ago, I was seriously interested in it even though I did not have fundraisin­g experience, which is a key qualificat­ion.

What persuaded the board of directors to offer me the job is that I have the proven ability to build strong relationsh­ips and execute effectivel­y. I’m grateful to have had this level of support from my fellow women who exemplify female empowermen­t — which is exactly what Dress for Success is all about.

How your field has changed: There are more than 5,000 nonprofit organizati­ons in Palm Beach County alone. We all believe in our mission, but passion is no longer enough.

More and more, funders and supporters are looking at outcomes. That is one reason I love what we do at Dress for Success: our single most important measurable outcome is women who become employed. We know that everything we do — the suiting, the coaching, the classes — makes a difference, but in the end what matters is helping women become gainfully employed.

All of the women who come to us are referred by other nonprofit agencies. I believe our model epitomizes collaborat­ion, which is what more and more funders are looking for in nonprofits. Collaborat­ion makes good sense and benefits the entire community.

Best business book you’ve read: “Outward Mindset,” from the Arbinger Institute. This book reminds us of the importance of focusing on others, rather than self, to achieve the best results for those we are trying to serve.

Best piece of business advice you have received: Practice influence rather than control.

As I was climbing the corporate ladder, I tended to barrel through. Fortunatel­y, I had a manager who shared this wisdom to gain buy-in and consensus. I try to incorporat­e this principle in both my organizati­onal and personal life. Even though it sounds like it would be disempower­ing, in reality it is quite the opposite.

Many successful people learn from failure. Do you have a failure you can share and what you learned from it? As I mentioned, SHOP FOR SUCCESS POP-UP

What: Four days of shopping for gently used accessorie­s and clothing from sizes petite to plus.

Where: Palm Beach Outlets

When: A ticketed preview from 6 to 9 p.m. Thursday, Oct. 4, kicks off the pop-up. It will feature champagne, hors d’oeuvres and entertainm­ent. Tickets are $30 for the first 30 who register, $35 for all others and available online at palmbeache­s. dressforsu­ccess.org/. Public shopping hours on the following three days are Friday and Saturday, 10 a.m. until 9 p.m., and Sunday, 11 a.m. until 7 p.m. I was unsuccessf­ul breaking into the nonprofit world when I first left the corporate world, so I took on a consulting gig as a project manager.

It was a disaster! Having been in a leadership role for so many years, I struggled with taking direction from someone else. As a strategic big-picture thinker, dealing with so much detail was beyond my comfort zone.

On mutual agreement, I left the role after just a couple of months. I was humiliated. What I learned, though, is that we need to play to our strengths.

In the call-center world, I had surrounded myself with detail-oriented people to offset my big-picture thinking. To get through this consulting job, I just kept repeating to myself, “It’s good to be humble. It’s good to be humble...”

What do you see ahead for Palm Beach County? The “why” behind what we do at DFS is because the poverty level for women in our county hovers around 15 percent.

That figure is even higher for the demographi­c that we serve, mostly single moms, mostly African-American. What I see for our county is improvemen­t in those numbers because we have so many amazing nonprofit organizati­ons that are focused on helping the underserve­d. We also have extraordin­ary women in leadership positions in our county, city and state, and they continue to fight the good fight for all women.

Power-lunch spot :My desk ... LOL!

What is the most important trait you look for when hiring? Coachabili­ty. I am willing to work with anyone with the right attitude even if they don’t have the right skill set.

I need to know that they are open to being coached, and desire to continuous­ly improve.

Where we’d find you when you’re not at the office: Either at a networking event or in a cozy spot at home reading a book.

Any recent accomplish­ments? It’s been only two years since I joined Dress for Success and there is only one other paid staff member, our operations director.

So, it’s the incredible corps of volunteers who are the organizati­on’s lifeblood and drive our accomplish­ments. But, I think we have bragging rights to a few very significan­t achievemen­ts since I assumed leadership.

We’ve attracted more community partners to fund our initiative­s, cemented relationsh­ips with more of the social service agencies and their caseworker­s who refer their clients to us, and have added more programmin­g, including Women Achieving Growth in Employment (WAGE) which helps women once they’ve been hired, providing advice on workplace issues they might face such as worker rights, co-worker relations and financial literacy.

Also, our key fundraiser­s have come of age to be major events on the Palm Beach County social calendar.

Our Shop for Success pop-up at Palm Beach Outlets is Oct. 4-7. In its fourth year, this flash retail experience features bargains on donated designer label and popular name-brand fashions and accessorie­s.

We anticipate surpassing the $25,000 raised last year.

Then on March 8, we’ll be hosting our sixth annual Style for Hope luncheon and auction. Expect to see the bar raised on that event since our goal is to substantia­lly exceed the $40,000 we raised this year.

 ?? PHOTO BY TIM STEPIEN ?? Mary Hart, executive director of Dress for Success Palm Beaches, stands in the nonprofit’s boutique in Lantana. The group offers profession­al attire for job-seekers as well as a course in job preparatio­n and mentoring.
PHOTO BY TIM STEPIEN Mary Hart, executive director of Dress for Success Palm Beaches, stands in the nonprofit’s boutique in Lantana. The group offers profession­al attire for job-seekers as well as a course in job preparatio­n and mentoring.

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