The Reporter (Lansdale, PA)

360-degree surveys can give you the whole picture

- By Judy Kneiszel J.J. Keller & Associates

Karen is always willing to lend a hand and patiently share the tips and tricks she’s amassed after years on the job.

In fact, in the past year, she’s been so willing to help new employees that she’s frequently fallen behind on her own workload.

During her recent performanc­e review, her boss mentioned some missed deadlines, and Karen got a less-than-stellar review. She couldn’t really articulate why she was not able to keep up with her workload.

This is a problem of perspectiv­e; Karen and her boss cannot see the whole picture. They have blind spots when it comes to Karen’s job performanc­e.

Karen’s coworkers, however, could probably shed light on the situation by explaining how much coaching of others Karen has undertaken at the sacrifice of her own work. With that perspectiv­e, Karen and her boss might have been able to come up with a plan to utilize Karen’s training skills while minimizing the impact on department output.

Without the perspectiv­e of others, however, Karen and her boss may continue to be frustrated.

Shedding some light on the subject

All employees have blind spots, characteri­stics about themselves they just can’t see. It’s possible their direct supervisor­s can’t see the full picture, either. That’s where 360-degree surveys can help.

A 360-degree survey process is a methodical way of gaining insight, through feedback, into how others in the workforce view an employee. Unlike traditiona­l performanc­e reviews, the feedback in a 360-degree survey comes from a variety of people who are familiar with an employee’s work — not just the employee’s immediate supervisor.

Using sources who provide a full circle of informatio­n (thus, the 360-degree designatio­n) provides a wider view of how an employee functions. Not only

Unlike traditiona­l performanc­e reviews, the feedback in a 360-degree survey comes from a variety of people who are familiar with an employee’s work — not just the employee’s immediate supervisor.

do you get informatio­n on whether or not the employee completes his or her work, but how well he or she interacts with coworkers, other department­s, outside vendors, and/or clients. The feedback comes from those above, below, and beside the employee, providing a fuller, more complete

picture.

The process of 360-degree surveys

There are six steps to a 360-degree survey:

• Decide who to invite to participat­e in the survey.

• Anonymousl­y survey those invited people — managers, coworkers, subordinat­es, and perhaps customers — about the employee’s work.

• Receive the surveys

from invited people.

• Tabulate the survey informatio­n and develop a report.

• Provide this report to the employee featured in the survey.

• Have a follow-up meeting with the employee to discuss the results and set goals.

Putting the results to work

The benefits of 360-degree surveys include:

• Improved self-awareness for those being reviewed.

• Identifica­tion of specific strengths and weaknesses to help formulate achievable goals.

• Identifica­tion of realistic employee contributi­ons.

• Alignment of employee goals and abilities to corporate strategies, leading to greater productivi­ty.

Most employers choose to keep performanc­e evaluation­s and 360-degree survey results separate, using

the 360-degree informatio­n only for employee developmen­t. For such surveys to be useful, goals should be clarified before the process begins. That means holding an orientatio­n meeting to review the process, discuss which skills and competenci­es will be evaluated, and teach employees being reviewed how to put the both positive and negative informatio­n to constructi­ve use.

Judy Kneiszel is an associate editor with J.J. Keller & Associates, a nationally recognized compliance resource firm. Kneiszel specialize­s in business topics such as recruiting and hiring, onboarding and training, team building, employee retention, and labor relations. She is the editor of J.J. Keller’s SUPER adVISOR newsletter and Essentials of Employee Relations manual. For more informatio­n, visit www.jjkeller.com/hr and www.jjkellerli­brary.com.

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JUDY KNEISZEL

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