Ford move suggests working from home will outlast virus

DETROIT » It’s a question occupying the minds of millions of employees who have worked from home the past year: Will they still be allowed to work remotely — at least some days — once the pandemic has faded?

On Wednesday, one of America’s corporate titans, Ford Motor Co., supplied its own answer: It told about 30,000 of its employees worldwide who have worked from home that they can continue to do so indefinitely, with flexible hours approved by their managers. Their schedules will become a work-office “hybrid”: They’ll commute to work mainly for group meetings and projects best-suited for face-to-face interaction.

Ford’s announcement sent a clear signal that the pandemic has hastened a shift in Americans’ lives by encouraging remote work and the use of technology that enables it. Broader evidence about the post-pandemic workplace suggests that what was long called tele-commuting will remain far more common than a year ago.

A report this week from the employment website Indeed says postings for jobs that mention “remote work” have more than doubled since the pandemic began. Such job postings are still increasing even while vaccinations are accelerating and the pace of new COVID cases is declining.

The share of Indeed’s job postings that mention “remote work” or “work from home” reached 7% last month, up from just below 3% a year ago. But in some industries, the gains were far more dramatic. In legal services, for example, remote-work postings for jobs including paralegals and legal assistants jumped from under 5% in the second half of 2019 to 16% in the second half of 2020, according to Indeed data. In banking and finance, for such jobs as actuaries and loan underwriters, remote-work postings surged from 4% to nearly 16%. For mental health therapists, they rose from 1% to nearly 7%.

Such shifts could, in turn, trigger changes in where people live and affect the varying economic health of metro areas. Some workers could migrate from high-cost coastal cities to more affordable cities or small towns. Downtown offices could shrink and exist mainly for collaborative work. Tax revenue in large cities could tumble as fewer workers patronize downtown establishments.

“The pandemic has broken the social and cultural norms for how we work,” said Timothy Golden, a professor of management at Rensselaer Polytechnic Institute. “Remote work has become much more accepted.”

Ford is just the latest company to allow more work from home after the pandemic. Salesforce, Facebook, Google and other tech firms have said they’ll continue workfrom-home policies indefinitely. Target Corp. will leave its main downtown Minneapolis office location because it’s moving to a hybrid model for 3,500 workers. It will keep other downtown offices.

Flexible remote work is hardly an equal opportunity perk. It is disproportionately concentrated among more educated, well-paid workers. The jobs of lesser-paid employees generally require onsite work or face-to-face contact with the public. More than onethird of Asian employees and a quarter of whites worked from home because of the pandemic in January, according to an analysis of government data by the Conference Board, a business research group. Just 19% of Black workers and 14% of Hispanics were able to do so.

Ford found over the past year that employees and supervisors believe that more work can be done remotely, that they can still connect with each other and that they have the means to do their jobs, said Kiersten Robinson, chief people and employee experiences officer. So when its hybrid schedule begins in July or soon thereafter, Ford will give teams a choice of when to come to the office.

Robinson said a flexible schedule will also help Ford compete for talent.

“I do think we’re seeing a real shift in expectations among candidates,” she said.