Quadratec manager named to Top 35 list
Automotive trade association cites digital strategy, social media growth
WEST GOSHEN » Automotive trade association Specialty Equipment Market Association has named Quadratec Inc. Digital Marketing Manager, Sean McComsey to its Top ‘35 Under 35’ list.
The recognition highlights “upand-coming superstars in the automotive aftermarket industry who are age 35 and younger,” according to a press release announcing the designation.
McComsey leads Quadratec’s digital marketing team and helped pivot its digital strategy to increase sales, reach new customers and expand direct-to-customer sales, the company said in the release. Quadratec is the largest independent retailer of Jeep parts and accessories.
“Creating a successful digital strategy can be a challenge in a crowded marketplace, and thanks to amazing support from the top on down, I feel we’ve done a great job with that task,” McComsey said in a statement.
McComsey has worked for Quadratec for 11-years. His efforts have helped grow Quadratec’s social media presence substantially, to more than 400,000 Facebook likes, 105,000 YouTube subscribers and nearly 90,000 followers on Instagram.
“Sean has been a pillar of the Quadratec organization,” Quadratec
Chief Marketing Officer Ralph Mondeaux, said in a statement.
“Under his direction, our digital marketing efforts have been very successful, as we’ve seen increased sales, market share and reached all new customers.”
McComsey’s “up, down and across the organization” management style is cited by the company as playing a major role “in helping transform Quadratec from a catalog retailer to the leader in online Jeep parts and accessories.”
Founded in 1990, Quadratec offers more than 100,000 Jeep parts and accessories from top manufacturers through its website and full-color print catalogs. For more information about Quadratec visit www.quadratec.com.
Quadratec Inc. is currently hiring at its West Goshen headquarters. For more information, please visit Quadratec.com/page/ employment-opportunities.