The Riverside Press-Enterprise
Brantwood’s luxury, culture aimed at active seniors in Pasadena
Luxury living for active seniors 62 and older has come to Pasadena’s walkable Playhouse Village with the opening of a new 55-unit luxury apartment complex.
Dubbed Brantwood, the six-story Italian palazzo-style building at 88 N. Oakland Ave., developed by Mill Creek Properties, offers all-inclusive lease plans. One-bedrooms start at $5,000 monthly and two-bedrooms at $8,000 monthly, with living spaces averaging 784 and 1,276 square feet, respectively.
The rent includes maintenance-free living with boutique hotel-style services, amenities and daily events calendars to promote socialization.
“The demographic is people who are curious, still,” said Lisa Ashworth of The Agency, a certified seniors real estate specialist co-listing the property with colleague Lindsey Darling. “They want personal growth and development. They want to be enriched by a lot of the things we have to offer, from the cultural arts to the performing arts in Pasadena and even greater L.A.”
Brantwood is part of a growing trend at the beginning of the senior housing continuum. Data by the National Investment Center
for Seniors Housing and Care shows that as of October 2022, there were more than 500 active adult rental properties and 73,000 units across 43 states.
Many investors and developers see the active adult segment as a way to meet the needs of boomers now rather than wait for them to age into independent or assisted living, according to the NIC.
That Brantwood is in a dynamic and diverse neighborhood centered on culture and art is a plus, offering residents the freedom to come and go as they please.
“When we worked with a consultant early on, he said, ‘This is perfect’ for what we’re talking about,” said developer Ken Mccormick, who manages Mill Creek Properties with his wife, Tracy. “It’s an urban destination for seniors.”
Within walking distance of Brantwood are trendy restaurants, cafes, arts and entertainment venues, and independently owned specialty shops.
Medical facilities, a pharmacy, houses of worship, colleges and parks are also nearby.
Mill Creek Properties’ other developments in the area include Granada Court, which has 31 units with one, two, and three bedrooms, and The Anda