Strategist Jaime Butler launches webinar series

SARATOGA SPRINGS, N.Y. » With more than 20 years of brand strategy and leadership development experience, Jaime Butler will bring together regional and national experts to share real-life experiences and collaborative discussions in her webinar series, “21 THINKS.”

The fall series launched on Oct. 8 and will provide insight about how brands are built, curated, experienced and nurtured. The webinars will provoke a conversation that uncovers the hidden truths behind well-known brands that dispel the hype, and spark innovation to propel growth and success.

The first of four virtual events, titled “There Is No Finish Line,” will focus on women and business and how to define success in the age of uncertainty. The presentation and conversation will touch on how environmental, social, and economic upheaval is the new normal and how one can embrace change and see what’s possible while navigating through adversity and uncertainty.

Attendees will walk away with tools and tips that will help keep them focused on what’s possible and howthey can definewhat success means to them.

“I wanted to create an engaging webinar series that inspires women in business, especially during these uncertain times,” said Butler. “We will be dissecting effective brand strategies and real-life success stories to motivate program attendees and provide them with tangible tools to keep pushing forward towards their goals.”

Every two weeks, Butler will host a different topic focusing on brand strategy, personal branding and career success. Webinar schedule is below: Breakaway Brands Oct. 22, 8:30 am – 9:30 am. Demystify

brand strategy: What is it and why it’s important today and for the future.

Women & Business Nov. 5, 8:30 am – 9:30 am. Transform your career: Build a personal brand.

Breakaway Brands Nov. 19, 8:30 am – 9:30 am. Navigating uncertainty: Maintain market awareness to boost future growth.

Each webinar will be hosted at Palette, the coworking space, café and community with locations in Saratoga Springs and Schenectady, N.Y.

Formore information on Buter, “21 THINKS” and to sign up for webinars, visit https://www.brand-21.com/brand21-events.