The Southern Berks News

Operation Holiday


Serving our communitie­s to help families in need

Operation Holiday is a program started in 1991 by employees of The Mercury to provide food and gifts for Pottstown area families who are struggling financiall­y. The program was expanded in 2019 to include areas served by newspapers in Montgomery and Chester counties including The Reporter, The Times-Herald, Daily Local News and Montgomery and Main Line newspapers. The program expanded in response to increased food insecurity due to COVID to donate funds to area food pantries. In addition, in 2021 we expanded to include Berks County which is served by Reading Eagle.

The mission of Operation Holiday is to ensure that all children of the region have food and gifts for the December holiday season. The program is solely funded by reader donations and is managed by MediaNews Group employees as volunteers in a nonprofit foundation. All referrals and distributi­ons are in partnershi­p with schools, churches, and nonprofit agencies. All funds collected are distribute­d locally in December and January, providing food and gifts to families for the holidays and funds to food pantries to combat local hunger.

To donate for this year’s drive, go to:

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