TRUMP TWEETS REACH 76% OF THE NA­TION

The Washington Times Daily - - POLITICS - BY JENNIFER HARPER

The man has 52 mil­lion fol­low­ers and an in­cred­i­ble knack for trans­form­ing com­plex issues into com­pelling, spir­ited mis­sives. Yes, we are talk­ing Pres­i­dent Trump, who re­mains vic­to­ri­ous in his bat­tle to get the truth be­fore the Amer­i­can pub­lic. And now we have de­fin­i­tive num­bers about the power of the tweeter-in-chief.

“Pres­i­dent Trump’s un­prece­dented use of the so­cial me­dia plat­form Twit­ter as one of his pri­mary means of pres­i­den­tial com­mu­ni­ca­tion ap­pears to be ef­fec­tive from a big-picture perspective. Over three-quar­ters of Amer­i­cans say they see, read or hear about Trump’s tweets a lot or a fair amount,” writes Frank New­port, di­rec­tor of the Gallup poll.

In­deed, 76 per­cent of Amer­i­cans fol­low Mr. Trump’s strategic tweets, meant to by­pass the me­dia and take his mes­sage di­rectly to the pub­lic. But an in­ter­est­ing phe­nom­e­non is at work. The poll­ster found that only a quar­ter of the re­spon­dents ac­tu­ally have a per­sonal Twit­ter ac­count; only 8 per­cent fol­low Mr. Trump and only 4 per­cent read all or most of his tweets.

“His tweets do not appear to fol­low a di­rect path­way to most Amer­i­cans by virtue of their sub­scrib­ing to his Twit­ter feed. In­stead, it ap­pears that Trump’s tweets reach Amer­i­cans be­cause news and so­cial me­dia gate­keep­ers prop­a­gate, re­broad­cast and in­cor­po­rate them into news and so­cial me­dia streams,” says Mr. New­port. “In some ways, then, Twit­ter func­tions for Trump much like an old-fash­ioned press re­lease or press con­fer­ence state­ment. Few Amer­i­cans see or read his tweets di­rectly, but many ul­ti­mately hear about them via me­dia cov­er­age or other means.”

Iron­i­cally, Democrats are more Trump tweet-ob­sessed than Repub­li­cans. “Democrats are sig­nif­i­cantly more likely than Repub­li­cans to say they see, read or hear a lot about Trump’s tweets — 64 per­cent vs. 50 per­cent, re­spec­tively,” Mr. New­port ob­serves.

AS­SO­CI­ATED PRESS

Pres­i­dent Trump’s tweets reach about 76 per­cent of the U.S., says a poll. And Democrats in­ter­act with them more than Repub­li­cans do.

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