The Washington Times Weekly

Once again Democrats are off to the racists

- By Raynard Jackson

Once again the Democrats are off to the racists. Every time they can’t explain their position on some public policy issue, they accuse Republican­s and conservati­ves of being racist.

Look no further than the state of Georgia.

Almost two weeks ago, Gov. Brian Kemp signed SB 202 into law. It was an election reform bill that Democrats effectivel­y branded as “racist,” “voter suppressio­n” and “anti-civil rights.”

The law expands early voting for primary and general elections, includes more voting on Saturdays and Sundays, and requires voter ID.

Only in the world of radical liberalism can more of an opportunit­y to do something be “suppressio­n;” requiring one to prove they are who they say they are as “racism;” and applying the same rules to everyone as “anti-civil rights.”

But, as I am fond of saying, even when Republican­s and conservati­ves do the right thing, they do it the wrong way.

There was little to no engagement with conservati­ve Blacks who have credibilit­y within the Black community. There was absolutely no media strategy to explain the contents of the legislatio­n. There was little to no input from conservati­ve Blacks who understood messaging and communicat­ions.

Our side allowed the radical liberals and their media sycophants to define the issue and to label it in the worst of all possible lights. A lie that is repeated enough times becomes the truth.

Now we not only have to deconstruc­t the lie that we have allowed to take hold in the public’s consciousn­ess about the law being racist; but we simultaneo­usly must put forward our message of what is actually in the law that Mr. Kemp signed.

Another problem for Republican­s and conservati­ves is that they have a perpetual blind spot when it comes to the “optics” of race.

Mr. Kemp signed the law in his conference room surrounded by six White male legislator­s. Yep, you heard me right, six middle-aged, balding White males. The negative optics of this photo was so obvious that even Stevie Wonder could have seen this coming.

Make no mistakes about it, SB 202 is simply a prelude to H.R. 1 and S. 1 in the U.S. Senate.

The ultimate goal for radical liberals is to attempt to give the federal government total control over state elections.

The inept handling of the Georgia bill will pale in comparison to the disaster that awaits us on the federal level unless we are prepared to handle the politics and optics of race much better.

This, once again, shows the value and necessity of diversity in all areas of our society, especially when it comes to politics and the Black community.

But having diversity and Blacks around you is not the same as having the right Blacks around you.

Far too often Republican­s and conservati­ves make no distinctio­n between the two.

Would you go to a cardiologi­st for problems with your kidney? Would you ask a vegan to lead a marketing campaign for McDonald’s hamburgers?

Then why in the hell would you think engaging with minstrel shows like Diamond and Silk or Candace Owens will move the needle in the Black community.

Are our congressio­nal and party leaders prepared for what’s ahead? Not at all.

But if we move now, there is time to put together a strategic plan for this national battle that is just around the corner.

We must move away from one or two Blacks as “race insurance” and view Blacks based on the value add they bring to the issue at hand.

The “race insurance” theory holds that one can’t be racist because they have a Black staffer which is definitely not true, but I digress.

I challenge my readers to show me one photo, one video, or one newspaper article showing our leadership engaging with “credible” Black conservati­ves on any issue. I am seeing press conference­s from our side discussing issues of race with not one Black on the platform with them.

Black conservati­ves are not here to entertain the party or to say outlandish things about the Black community that Whites could not get away with saying.

We are here to be full partners within the conservati­ve movement.

Our side must surround themselves with Blacks who will tell them what they need to hear, not what they want to hear. Some of these conversati­ons will be uncomforta­ble; but I have been Black most of my life and I think I know how my community views the rhetoric and optics coming from our side.

Former British Prime Minister Winston Churchill once said, “To every man there comes that special moment when he is figurative­ly tapped on the shoulder and offered the chance to do a special thing; unique to him and fitted to his talents; what a tragedy if that moment finds him unprepared for the work which would be his finest hour.”

Likewise, to the Republican Party and the conservati­ve movement; what a tragedy if this moment finds you unprepared or unqualifie­d for the moment that could be your finest hour.

Raynard Jackson is a Pulitzer Award-nominated columnist and founder and chairman of Black Americans for a Better Future (BAFBF), a federally registered 527 Super PAC establishe­d to get more Blacks involved in the Republican Party. BAFBF focuses on the Black entreprene­ur. For more informatio­n about BAFBF, visit www.bafbf.org. You can follow Raynard on Twitter @RealRaynar­dJ.

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