The Week Contest
This week’s question: Balenciaga is selling “full destroyed” high-top sneakers—complete with scuffs, graffiti, and artfully placed tears—for $1,850 a pair. If the Paris fashion house were to launch an entirely new line of pricey, tattered clothing, what should it be called?
Last week’s contest: After their flight to Las Vegas was delayed, an eloping Oklahoma City couple enlisted the help of an ordained minister to get married midflight.
If a new airline were to dedicate itself to providing onboard wedding ceremonies at 30,000 feet, what name could it adopt?
THE WINNER: “Cupid’s Aero”
Marjo van Dijck, Durham, N.C.
SECOND PLACE: “Aer Link Us”
Kenneth Burgan, Grass Valley, Calif.
THIRD PLACE: “Mergin’ Air”
Mary Ann Cooper, Asheville, N.C.
For runners-up and complete contest rules, please go to theweek.com/contest.
How to enter: Submissions should be emailed to contest@theweek.com. Please include your name, address, and daytime telephone number for verification; this week, please type “Tattered fashion” in the subject line. Entries are due by noon, Eastern Time, Tuesday, May 24. Winners will appear on the Puzzle Page next issue and at theweek.com/puzzles on Friday, May 27. In the case of identical or similar entries, the first one received gets credit.