The Weekly Vista

LETTERS TO THE EDITOR

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“Good Friday” sale — could be much more inclusive

In a month where three Holy Days for Abrahamic religions occur, (this year, the Jewish “Feast of Passover” and Christiani­ty's “Good Friday” coincided, during the Islamic “Month of Ramadan,”) your reader took notice of an advertisem­ent insert from our local House and Farm Store.

The ad read, “One Day Only Sale – Good Friday! Deals Too Good To Miss!”

Closed on Easter Sunday.

While the convergenc­e of secular commerce and sacred observance is hardly a new phenomenon – the bombast of “Christmas” is well documented and widely accepted, and we celebrate the iconic “Easter Bunny” every year – this reader believes that House and Farm missed the opportunit­y to broaden its religious appeal (and perhaps increase sales) by being more inclusive in their outreach.

For instance, instead of only targeting Christians with a “Good Friday Sale,” appeal to and acknowledg­e Jewish customers. The ad could entreat “Don't PassOver These Values!” or perhaps – “Moses said ‘Let my people go…' TO the STORE for SAVINGS!”

But why stop there? One could say a “Good Friday” sale is just like a “Black Friday” sale - only better – because one is “Good” and one is “Black.”

Also, let's offer a deferentia­l nod to our Muslim neighbors – They have “buying power” too, and can participat­e in a “Month-Long ‘Sale-O-Rama'-dan.”

Someone once said, “All things are possible” for him that loves to shop! Todd Noyes

Bella Vista

Stay with the facts

I read Donna Hutchinson's April 20th letter and noticed she stated that I (and Doug Fowler) insisted

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