Preston Ford celebrates record year
— Preston Ford and Preston Automotive Group Management teams celebrated a record-breaking year Tuesday, July 17, with Ford Motor Company.
Preston Ford had its best finish ever in the Top 100 dealers for Ford, ending 2017 at 52nd in the country out of about 3,200 in the country. The Preston Ford’s ranking was the seventh time in the past eight years in the Top 100.
Along with its best ranking in the country great, Preston Ford was first in the Washington D.C. region and third in the East region for sales volume. They also finished as the top Ford Credit dealer. The Preston Ford Commercial Team ended its year eighth in the country in sales another great year for them.
The final award presented to the team that night was the President’s Award for customer service.
“Our whole team works to make sure every guest is a satisfied. Teamwork is what has led us to earn this award,” said Preston Automotive Group Vice President David Wilson Jr.
In 2018, the team will be aided as always by Dave Wilson Sr.
“December is my favorite time of the year because I get to be on the showroom floor and involved in all the excitement,” he said.
The entire Wilson family is thankful for all of the loyal
customers that help Preston Ford year after year by spreading the word about their mission.
“What they do in the small town of Preston is nothing short of amazing,” said Ford Motor Company Washington Regional Manager Lisa Vigneault. “They are a great team.”
Preston Ford kicked off the 2017 Top 100 Sales Drive with a goal of becoming the number one Ford Dealer for the Washington D.C. region, within the top 10 Ford Dealers in the United States and make it within the top 59 dealers for the calendar year 2017. December 2017 kicked off Mission: Possible 5, in which stated Preston Ford’s three goals for the month.
The result ended with a sales surge of 529 new Ford cars, trucks and SUVS sold.
Originally making the Top 100 in the 1990s, Preston Ford began its Mission: Possible Year End Sales Event in 2009.
The results have placed Preston Ford in the Top 100 seven times in the last eight years. The dealership placed 93rd in 2010, 89th in 2011, 90th in 2013, 72nd in 2014, 79th in 2015 and 63rd in 2016.
“Every year the support of our customers on Delmarva and across the country just amazes me, not only for our record sales month of 529 in December but for a record year in 2017,” said Preston Automotive Group Vice President David Wilson Jr. “Our commitment is to show the love daily to all our customers and associates every time they walk into a Preston Automotive Group location.”
Preston Ford and Preston Automotive Group Management teams celebrate a record-breaking year Tuesday July 17, with Ford Motor Company.