Town & Country (USA)

SPONSORED WEDDINGS ETIQUETTE

How to promote the biggest day of your life with class and your dignity intact.

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DO STAY AUTHENTIC

Not all brand partnershi­ps are created equal: If you would never drink that D-grade brand of tequila in real life, it has no place at your reception.

DON’T FORGET TO TAG

It’s always good practice to give due recognitio­n to the planners and vendors who have made your day as fabulous and wrinkle-free as possible. For a sponsored affair it’s absolutely essential.

DON’T GET OBNOXIOUS

Fulfill all brand requiremen­ts agreed upon, of course, but resist the temptation to document every waking second on social media. No one cares that much.

DO EMBRACE THE PRIVATE MOMENTS

Regardless of who is footing the bill, a wedding is a sacred occasion. Remember that.

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