This ’17 Ford F-350 is an­other slam dunk from Matt Holden & Phat Phabz


At this point in time, Phat Phabz OKC may be one of the most rec­og­nized and re­spected truck and frame build­ing shops in the game. If you haven’t heard of it, we are glad you are read­ing our mag­a­zine to catch up on cur­rent times. From show-win­ners to road-trip­pers to SEMA builds, Phat Phabz can pretty much build any­thing you want. All you need is an idea and a check­book. Hon­estly, the crew can give you the ideas—just bring the check­book. Friend of the shop Matt Holden seems to be build­ing a new truck ev­ery time we turn around with help from Jake McKid­die and the Phat Phabz team. The idea for his lat­est project came dur­ing a visit to a place all grown men cre­ate great plans: road trip stops at Cracker Bar­rel. The plan? To have the first bagged new-body F-350 du­alie at SEMA 2017.

The first step was con­tact­ing Derek Zacha from Truck Hero/Un­der­Cover to see if he had an avail­able spot at SEMA wait­ing to be filled by a neck breaker—and the an­swer was yes. With that con­fir­ma­tion, Matt im­me­di­ately or­dered the truck, and the plans and spon­sor ar­range­ments for the all-toofa­mil­iar SEMA crunch started com­ing to­gether.

When it came time for the Phat Phabz crew to knock out an­other build for their good friend, the sky was the limit. Matt ba­si­cally said as long as it was func­tional, on time for the de­but, and the first of its kind, they should go for it. As soon as the truck pulled into Jake McKid­die’s shop, the body and stock frame were sep­a­rated. Af­ter a few hours of count­ing on fin­gers and toes, Jake and the crew de­cided that was enough math to get started and be­gan lay­ing out the F-350’s new one-off plat­form. The chas­sis would be built with 2x4-foot/.188-inch-wall tub­ing as well as hav­ing dou­ble rails run un­der the cab. Ba­si­cally, it is re­ally strong and built to take a beat­ing and ex­treme weight if need be from tow­ing. Af­ter Phat Phabz built a full set of cus­tom up­per and lower con­trol arms and about a thou­sand other parts to go along with it all, the 3,800-pound bags were in­stalled and the Phat350 be­gan to take shape in its new home on the ground. As the bags were in­flated on the truck’s new frame setup, the new-to-mar­ket Ac­cuair Endo VT and E-level man­age­ment sys­tem en­sured no is­sues would arise from valve or air pres­sure er­rors.

Once the cus­tom raised bed floor was com­plete, the Bul­let bed­liner was in­stalled, along with an ac­cess panel be­hind the tail­gate. As other de­tails were wrapped up, the de­ci­sion was made by Matt and Jake to stretch and raise the rear fend­ers. The ex­tra clear­ance to lay out as well as drive low with no pos­si­ble is­sues is a must when build­ing trucks of this cal­iber. A full color change for the F-350 and cus­tom graph­ics were laid out by CD De­signs. The com­bi­na­tion of con­trast­ing col­ors re­ally set this truck off in a sea of stock painted trucks. Fin­ish­ing up the quest for SEMA, Matt had a full set of Road­wire seat cov­ers in­stalled in the new­born truck’s cab as well as an up­graded stereo setup from Kicker. The term “If it ain’t broke, don’t fix it” does not ap­ply to these guys; it’s more like, “If it is stock, or some­one else has­place it.”

With the chas­sis de­tails wrapped up, Amer­i­can Force came through with an im­mac­u­late set of brand-new 26-inch Code wheels to tuck into the fend­ers of the Ford mas­ter­piece. No heavy hauler is worth the ef­fort if it can­not stop the load it’s pulling, so a set of Wil­wood six-pis­ton calipers with 16-inch ro­tors was in­stalled be­hind those Amer­i­can Force wheels to pro­vide some se­ri­ous stop­ping power. Al­ready hav­ing an abun­dance of re­li­able power from the 6.7L Ford Power Stroke V-8, the crew added a few dress-up mods, such as pol­ished pipes, head­ers, and in­take cov­ers so no area on the truck would be left un­touched.

As al­ways, Matt and Phat Phabz com­pleted their truck on time for SEMA, and it was ev­ery­thing they hoped it to be and more. Be on the look­out for it at shows all across the United States this year, and keep an eye on this group of guys for all the new builds they con­tin­u­ally push bound­aries with month af­ter month. Matt wants to say his big­gest thank you to his daugh­ter, Kelsie, for al­ways un­der­stand­ing the crazy life he lives and giv­ing him a great rea­son to wake up each morn­ing. A thank you also goes to all his amaz­ing spon­sors, friends, and fam­ily for the end­less sup­port. A spe­cial thanks goes to Jake and the en­tire Phat Phabz crew...and also ev­ery one of their moms, aunts, and grand­moth­ers who show Matt love each and ev­ery day. Fi­nally, if any­one from Cracker Bar­rel reads this, he would love your spon­sor­ship for his up­com­ing builds via free food for his many trips across the con­ti­nen­tal United States, so please con­tact him im­me­di­ately if in­ter­ested.

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