USA TODAY International Edition

Fox News tops cable news ratings

Momentum slows after viewership reaches new highs

- EILEEN BLASS, USA TODAY

Cable- news networks basked in a record- setting year for viewership spurred on by a tumultuous election, but the momentum has begun to subside.

With Fox News Channel leading the way, prime- time ratings jumped sharply for all networks between January 2016 to the run- up to President Trump’s inaugurati­on Jan. 20. When compared with ratings from September to November, each network saw declines.

Fox News Channel attracted an average of 2.844 million viewers in January during prime time ( 8- 11 p. m. ET) — an increase of 35% over Jan. 2016 but a 2% decline from Sept.Nov. 2016, according to Nielsen.

CNN had 1.164 million prime- time viewers in January — up 38% over last year, but down 22% compared to Sept.Nov. 2016. MSNBC’s primetime January viewership of 1.160 million was up 53% over last year but down 18% from Sept.- Nov. 2016.

Among the three networks, Fox News has retained the most of its pre- election viewership growth. When looking at fullday viewership, which reflects regular news coverage beyond opinion or talk, Fox’s ratings rose 12% in January compared to Sept.- Nov. 2016. CNN and MSNBC’s full- day declines were less than in prime time ( 13% and 16%, respective­ly).

Fox News hit a milestone, too, marking 15 consecutiv­e years as the most- watched news channel, having surpassed CNN in January 2002.

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