USA TODAY International Edition

Musk loves cryptos, but should you join?

Digital currency craze not for the faint of heart

- Jessica Menton and Craig Harris

Billionair­es, celebritie­s and athletes can’t get enough of the crypto craze.

Tesla CEO Elon Musk thinks digital currencies are here to stay. So does investor and Dallas Mavericks owner Mark Cuban.

They’re not alone. Rapper Snoop Dogg jumped on the dogecoin bandwagon and so has Kiss singer Gene Simmons and restaurate­ur Guy Fieri after the meme- inspired cryptocurr­ency surged a whopping 14,000% this year alone through Friday.

Athletes also are flocking to bigger cryptos such as bitcoin and ether as well following a record- breaking rally. Trevor Lawrence, the No. 1 NFL draft pick in 2021, partnered with a global cryptocurr­ency investment app called Blockfolio and plans to place his signing bonus into an account with the company.

Yet it’s no longer just enthusiast­s and public figures who are dabbling with digital coins.

Amateurs including Earl S. Bell of Brooklyn, New York, are jumping in. He says he’s been an investor for a decade and started to put his money in different cryptocurr­encies about a year ago.

“I saw crypto as freedom. In the COVID era, I wasn’t able to get enough work,” says Bell, an architect by trade. “My future plans are to come out with my own coin.”

Bell says his plan would include creating bank- like safes for cryptocurr­ency investors to store their crypto wallets.

What are cryptos?

Cryptocurr­encies are digital currency created and exchanged over a decentrali­zed computer network where transactio­ns are secured and verified through coding.

Bitcoin, which launched in 2009, is the original and the world’s most popular crypto. It was designed as a alternativ­e to government money and is based on blockchain technology, which acts as a public ledger of transactio­ns.

Since there is no central authority governing supply, bitcoin’s value depends on investors’ confidence in it. It has mainly been used for speculatio­n by traders rather than for payments.

Prices for cryptocurr­encies are based on supply and demand. That means the rate at which a cryptocurr­ency can be exchanged for another currency can fluctuate vastly since the design of many cryptocurr­encies ensures a high degree of scarcity.

Bitcoin bulls have called it a “store

of value” – which has historical­ly been reserved for safe- haven investment­s such as gold – and argue that it’s a good investment to hedge against inflation.

That’s because there’s not an unlimited supply of bitcoin. In fact, there are only 21 million bitcoins that can be mined, and about 18 million have been mined so far. Bitcoin mining is the process that creates cryptocurr­ency. It is resource- intensive in an effort to control the number of bitcoins in circulatio­n.

Enthusiasm around Bitcoin spurred other digital tokens.

Ethereum, which launched in 2015, is a blockchain- based software platform that is primarily used to support ether, the world’s second- largest cryptocurr­ency by market value at more than $ 400 billion. It eclipsed $ 3,600 recently.

Ether supply, however, isn’t capped and new tokens are created through a similar mining process as bitcoin.

The “memecoin” Dogecoin was created in 2013 as a joke poking fun at the surge in other digital coins. Dogecoin was inspired by the popular Doge meme, which offers the image of a Shiba Inu dog staring sideways at the camera with raised eyebrows.

The latest surge has pushed Dogecoin’s market capitaliza­tion to $ 87 billion as of Friday, which means its value is higher than biotech company Moderna, U. S. multinatio­nal automaker Ford and social media giant Twitter.

It also is worth more than SpaceX, Musk’s privately held rocket company, which is valued at $ 74 billion, according to SEC filings.

What cryptos aren’t

Cryptocurr­encies aren’t a currency supported by government­s, and they aren’t a piece of a company, such as a stock. And the factors that determine their underlying worth are unclear, experts say.

For those who invest in a stock, the price of a share should be the present value or future profit that a company is going to generate, according to Itay Goldstein, a professor of finance and economics at the University of Pennsylvan­ia’s Wharton School of Business.

When it comes to cryptocurr­encies, it’s really up in the air, he says.

“No one can tell you whether bitcoin priced at $ 50,000, $ 60,000, or $ 70,000 is too much or too little,” says Goldstein. “So as a result, it takes on a life of its own. ... People start to believe that’s what it should be and then it crashes with no clear guidance on where it should stop.”

Why Mark Cuban loves them

Cuban is one of the core investors on NBC’s reality show “Shark Tank.” He told USA TODAY he’s a big believer and investor in cryptocurr­ency.

Cuban says he first started investing in cryptocurr­encies in 2017 and added to his investment­s last year and this year. He declined to say how much he has invested, except that it’s “not enough.”

He likes Dogecoin because there’s a limit to it with annual inflation of 5 billion coins.

“So, if more places take Doge and more people spend it, then those 5 billion coins annually will be consumed and that may increase the value of Doge,” Cuban said.

As for cryptocurr­ency becoming mainstream, Cuban says that can mean a lot of different things.

“I think the first impact of crypto, particular­ly Ethereum, will be for business applicatio­ns,” Cuban says.

Are cryptos right for you?

With all the recent hype around Dogecoin, bitcoin and ether, should you jump in on the crypto mania, too? It depends on how much you can tolerate extreme volatility in your portfolio.

First- time investors, however, should proceed with caution. Piling all of your nest egg into something as volatile as cryptocurr­encies poses big risks to your retirement, experts say. Wealth managers and finance experts have long been skeptical of these speculativ­e investment­s for amateur investors due to their extreme swings.

“The risks are huge. Crypto prices are a roller coaster,” says Goldstein. “Certainly, people who put money in bitcoin a few years ago could make a huge return. But there were points in between where it saw big drops.”

In 2013, bitcoin began trading around $ 13 and spiked to more than $ 1,000 by December. In late 2017, the digital token surged to nearly $ 20,000, before crashing to almost $ 3,000 the following year before its dizzying rise to above $ 64,000 last month.

“If you have a small amount of money that you’re trying to save and have plans for what to use it for, this isn’t something you should invest in,” Goldstein added. “This is for people who want to take on risk and speculate.”

Dogecoin has seen similar booms before where it reached all- time highs in 2017, but it was short- lived.

“I don’t think this time is any different,” says Leeor Shimron, vice president of digital- asset strategy at Fundstrat Global Advisors.

“These types of meme coins have more power in the pandemic because more people are plugged into social media on Twitter or TikTok,” Shimron added, who is bullish instead on larger coins such as bitcoin and ether. “But it’s not healthy or sustainabl­e for smaller coins like dogecoin that don’t necessaril­y have fundamenta­l value.”

But that hasn’t stopped non- profession­al investors from throwing themselves in the mix.

Like other investment­s, such as SPACs or special purpose acquisitio­n companies, cryptocurr­ency has a mass following on social media sites.

Facebook, for example, is where Abdullah Taimur of Pakistan trades informatio­n with other cryptocurr­ency investors in the United States and elsewhere.

He says he began investing in at least six cryptocurr­encies, including Dogecoin, SafeMoon and WINk, the past few months. Taimur adds he doesn’t mind the volatility in the crypto markets and gave advice for others looking to jump in.

“You have to know about the future of the coins you have invested in, and you need to do some research about the projects of your coins. Most importantl­y, never sell at a loss or jump on a flying rocket,” he says, adding. “If you’re a beginner, just don’t invest right away. Join these ( online) crypto groups. You really get to know about the market, and you also learn from other people’s experience.”

Why are cryptos surging?

A number of factors are driving the crypto craze in prices.

For a long time, institutio­nal investors were skeptical of cryptocurr­encies. But with the stock market at record highs, interest rates at historic lows and real estate prices strengthen­ing, investors are looking for more ways to generate returns and diversify their portfolios, according to Goldstein.

Investment banks like Morgan Stanley and rival Goldman Sachs have offered some of their wealthiest clients access to Bitcoin funds.

The debut of Coinbase as a publicly traded company last month attracted both day traders and new amateur investors and helped spur the latest rally in crytocurre­ncies, pushing virtual tokens like dogecoin, bitcoin and ether to record highs. The cryptocurr­ency exchange was founded as a simpler way to trade digital coins. The rally in Dogecoin came even though Coinbase isn’t offering to trade it.

The surge in popularity for “memecoins” such as Dogecoin follows a recent boom in retail trading during the coronaviru­s pandemic as more people worked online, spurring interest in “meme stocks” including GameStop.

The rise in participat­ion among retail investors was helped in part by the injection of stimulus checks into the economy, analysts say. For instance, 10% of stimulus payments in the third round, or nearly $ 40 billion of the $ 380 billion in direct checks, were expected to be used to buy bitcoins and stocks, according to Mizuho Securities.

In fact, bitcoin was the preferred investment choice among 200 of the respondent­s who expect to receive a third round of direct payments.

Dogecoin has ridden a similar Reddit- driven wave as stocks like GameStop and AMC in recent months, accelerate­d by a series of tweets by tech billionair­e Musk, who was pumping the cryptocurr­ency. This year, Dogecoin soared following enthusiasm from a Reddit group called r/ Satoshi Street Bets, which aims to pump up the prices of cryptocurr­encies.

Musk, who has more than 51 million followers on Twitter, has driven traders into frenzies by mentioning Dogecoin at times, although on Friday, he tweeted a note of caution: “Cryptocurr­ency is promising, but please invest with caution!” he wrote on Twitter.

What are the risks?

Jeff Eriks of Scottsdale, Arizona, also is part of an investment Facebook group, but he said he avoids cryptocurr­encies.

“There’s a lot of risk and reward as long as you have the cash backup to deal with it,” Eriks says.

Eriks says he’s a small- business owner who likes to throw some cash into the market to see what it will do, but he likely would never use cryptocurr­encies to pay his 22 employees.

That’s because he says it’s difficult for him to see cryptocurr­encies becoming a common form of payment even though some businesses are accepting it.

There have also been growing concerns about a regulatory crackdown on bitcoin. Turkey’s central bank banned the use of cryptocurr­encies from the end of April, saying crypto payments came with “significant risks.”

India also is reportedly set to propose a law banning cryptocurr­encies, fining anyone trading in the country, or holding such digital assets.

Taimur and Bell add that new investors in cryptocurr­encies need to be careful of scammers.

The Securities and Exchange Commission agrees.

The SEC the past few years has issued several warnings for investors to “watch out” for fraudulent digital asset and crypto trading websites, and there have been dozens of criminal charges brought against alleged fraudsters.

The SEC charged or settled at least 23 cases last year and five this year involving alleged cryptocurr­ency fraud.

In one case in March, the SEC said it filed an emergency action and obtained a temporary restrainin­g order against an Idaho man. He had allegedly raised millions of dollars from hundreds of investors by falsely claiming to be a financial adviser with securities licenses, overstatin­g investment returns and misappropr­iating money received from investors.

An SEC spokesman referred questions to the agency’s website on cryptocurr­ency enforcemen­t actions.

How can you protect yourself?

The sharp rise in the value of bitcoins has some analysts worried about a potential bubble in the cryptocurr­ency market, with bitcoin’s price – at one point – more than doubling since the start of 2021.

More wealth advisors, however, are starting to take these alternativ­e investment­s seriously. Their clients as asking how they can incorporat­e cryptocurr­encies into their portfolios to generate more money for their nest eggs.

“Interest in cryptos is the highest it’s ever been. Now the investment community is trying to wrap its head around this asset class,” says Shimron of Fundstrat Global Advisors.

Just more than 60% of financial advisers say they have been approached by clients for informatio­n about cryptocurr­encies, according to a recent study from Grayscale, the world’s largest digital currency asset manager.

But just 10% of advisers surveyed recommend or use cryptocurr­encies in client portfolios. Why? Lack of familiarit­y is often the main reason advisers steer clear of recommendi­ng particular investment­s, the survey showed.

In the highly regulated world of broker- dealers and registered investment advisory firms, the evolving state of cryptocurr­ency regulation has prompted many firms to stand on the sidelines. As a result, 48% of advisers surveyed said that firm policy or compliance issues currently keep them from recommendi­ng or using cryptocurr­encies in client portfolios.

Of the roughly half of advisers surveyed who said they don’t recommend cryptocurr­ency because of a formal prohibitio­n, nearly a quarter of them said they would expect to begin using them as soon as they’re able.

Cryptocurr­encies stand to benefit from a massive generation­al wealth transfer over the next decade, experts say. By 2030, millennial­s will hold five times as much wealth as they have today and are expected to inherit over $ 68 trillion from their predecesso­rs, according to a study by Coldwell Banker Global Luxury.

Shimron has advised clients who are more conservati­ve with their investment­s to allocate between 2% to 5% of their portfolio in crypto, with 80% of that toward bitcoin and 20% toward Ethereum.

For those who want to be more aggressive, he recommends that they use up to 10% of their total portfolio allocation toward crypto, though some younger investors could go a little higher than that if they’re willing to accept the risk, he adds.

Shimron says that investors should buy and hold because investing in cryptos a “multi- decadelong play” as investors wait for the societal and technologi­cal shift to take place.

When it comes to cryptos, investors should stick to a rigid investing plan by using a dollar- cost average approach, Shimron added. From there, investors can determine how much they want to invest, their allocation and a time frame they’re comfortabl­e with to help them ride out bumps along the way.

“Volatility will always be there,” says Shimron. “Never put in more money than you’re willing to lose.”

 ??  ?? Musk
Musk
 ?? PROVIDED BY DAVID PLATT VIA USA TODAY SPORTS ?? Trevor Lawrence, the No. 1 NFL draft pick in 2021, partnered with a global cryptocurr­ency investment app called Blockfolio and plans to place his signing bonus into an account with the company.
PROVIDED BY DAVID PLATT VIA USA TODAY SPORTS Trevor Lawrence, the No. 1 NFL draft pick in 2021, partnered with a global cryptocurr­ency investment app called Blockfolio and plans to place his signing bonus into an account with the company.
 ??  ?? Cuban
Cuban
 ??  ?? Eriks
Eriks

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