USA TODAY US Edition

Stage set for proxy drama

Yahoo-Starboard contest heats up,

- Mike Snider @MikeSnider USA TODAY

The drama that is the coming proxy battle at Yahoo may take three months or more to play out.

With Yahoo’s annual meeting expected in late June — but no official date selected yet — preliminar­y proxy materials will likely be filed this month. After that, the clamor could increase between Yahoo and activist hedge fund Starboard Value, a shareholde­r that is looking to overthrow the current board and oust CEO Marissa Mayer.

After that, you can likely expect “some colorful, critical fight letters coming out concurrent with ... the final proxy statements getting cleared and sent out to Yahoo! stockholde­rs,” said Bill Poudrier, president of The Proxy Advisory Group. He discussed the situation with USA TODAY on Monday after participat­ing in a conference call Friday about Yahoo and the Starboard Value proxy battle with Robert Peck, Internet equity analyst at SunTrust Robinson Humphrey.

After preliminar­y proxy materials are filed, it typically takes three weeks to get the proxy certified, said Peck in a note to clients Monday. He expects an annual meeting to happen before late July because after that shareholde­rs can sue for a meeting to be held. Yahoo held its last annual meeting June 24.

The company likely aims to schedule this year’s meeting within 30 days of last year’s meeting date because any later date opens up the potential for additional board nomination­s, Pou- drier says. However, the date could be pushed back to late summer if Yahoo is making progress toward a sale of its core business.

“They just don’t want to have people accuse them of stalling ... but let’s say they are making progress on the core asset front and they feel like there is going to be more and more positive things for shareholde­rs that they think the market will recognize,” Poudrier said. “It may behoove them to delay a little bit.”

Assuming that the vote will attract about 75% participat­ion, Poudrier estimated a vote amounting to 40% of total outstandin­g shares could win the proxy battle.

Poudrier stopped short of handicappi­ng the fight. To take control of a public company’s board without paying a control premium, he said, is akin to “pitching a no-hitter.” However, Starboard Value and its CEO Jeff Smith have done so before in 2013 at Tessera Technologi­es and a year later at Darden Restaurant­s. Starboard also lost an AOL board proxy fight in 2012.

Starboard is “an elite activist hedge fund,” Poudrier said. “Even though they are only a 2% shareholde­r in this scenario they are to be taken seriously, and I think Yahoo is taking them that way.”

There’s also a good chance that Yahoo and Starboard could reach a resolution without a proxy vote, Poudrier said. “The great majority of proxy fights get settled prior to holding a vote, rather than risk an uncertain outcome.”

If no settlement is reached, Starboard has “a reasonable chance of winning the contest,” Peck said in a note last week.

However, a settlement could give Starboard enough board seats to “quickly be able to maximize value to shareholde­rs,” he said.

In other Yahoo news, Sandy Gould, the company’s senior vice president for talent acquisitio­n, announced Friday that he is leaving the company, making him the latest in many defections.

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 ?? ERIC RISBERG, AP ?? Yahoo CEO Marissa Mayer delivers the keynote address at the Yahoo Mobile Developer Conference in San Francisco on Feb. 18.
ERIC RISBERG, AP Yahoo CEO Marissa Mayer delivers the keynote address at the Yahoo Mobile Developer Conference in San Francisco on Feb. 18.
 ?? STARBOARD ?? Starboard Value CEO Jeff Smith wants to overthrow Yahoo’s board.
STARBOARD Starboard Value CEO Jeff Smith wants to overthrow Yahoo’s board.

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