USA TODAY US Edition

TWITTER LOSING MORE ADVERTISER­S, GROUP SAYS

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The list of brands pulling ads from Elon Musk’s Twitter appears to be growing. Half of Twitter’s top 100 advertiser­s have stopped spending on the platform since Musk took over in October, according to a report by liberal watchdog group Media Matters for America. The 50 brands, the report said, have spent nearly $2 billion in advertisin­g on the platform since 2020 and more than $750 million in 2022 alone as of Nov. 21. Seven others, who have spent more than $255 million on ads since 2020, have slowed advertisin­g to almost nothing, the report said. Twitter did not immediatel­y respond to a request for comment.

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