WatchTime - - Interview - Antonio Jaramillo -

The story of Chronoswiss is closely re­lated to the his­tory of one iconic time­piece—the Reg­u­la­tor, its first stand-alone model. The brand´s cen­tral mo­tif and stan­dard-bearer made its de­but in 1988 as the ‘Régu­la­teur.’ At this time, quartz watches were en­joy­ing peak pop­u­lar­ity, so it was of the ut­most im­por­tance that the first stand-alone Chronoswiss time­piece would cause a stir. Thus, founder and watch­maker Gerd-rüdi­ger Lang took in­spi­ra­tion from the past: He adopted the Reg­u­la­tor-style dial, which had pri­mar­ily been used on wall clocks, and put it on the wrist. Ever since, the char­ac­ter­is­tic dial de­sign with its off-cen­ter hours and small sec­onds has been iden­ti­fied with the brand, leav­ing its mark in the watch in­dus­try. Re­cently, a com­pletely in­de­pen­dent col­lec­tion con­sist­ing ex­clu­sively of Reg­u­la­tor watches has been de­vel­oped around this iconic model and con­tin­ues to grow. So fig­u­ra­tively speak­ing, the model now em­bod­ies pre­cisely the key role that it played on the walls of the watch­mak­ers of the late 19th cen­tury, where it set the time and was the ref­er­ence point for ac­cu­rate time­keep­ing. The Reg­u­la­tor has set the pace and be­come the touch­stone for the en­tire col­lec­tion and brand.

The iconic model is now all grown up—but it has lost none of its vi­sion­ary char­ac­ter. With the “Fly­ing” Reg­u­la­tor, it even mas­tered 3D and is now show­cas­ing multi-level di­als and com­plex move­ment mod­i­fi­ca­tions in true, inim­itable Chronoswiss style. In some of the in­no­va­tive Fly­ing Reg­u­la­tor time­pieces, tra­di­tional hand­i­crafts such as guil­loché have been brought back to life. Com­ple­ment­ing the 3D dial con­struc­tions, these artisanal tech­niques make the Reg­u­la­tor watches even more unique.



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