BURG GONE WILD

Eric Demby and Jonathan But­ler rein­vent how Brook­lyn eats.

Where New York - - Insider -

Man­hat­tan has Broad­way, but in Brook­lyn from April to Oc­to­ber, Smorgasburg takes cen­ter stage. Each week­end, the open-air food mar­ket on the Wil­liams­burg wa­ter­front has 20,000-30,000 vis­i­tors and 100 ven­dors, with cui­sine as var­ied as it is en­ter­tain­ing. “Peo­ple do things like torch their meringue: They re­ally put on a show,” says Smorgasburg co-founder Eric Demby. Smorgasburg, brought to life in 2011 by Demby and Jonathan But­ler, is an off­shoot of Brook­lyn Flea, a huge food fair/flea mar­ket the duo started in 2008. “I’m proud that we cre­ated a show­case of the bor­ough,” Demby says. Other events in­clude Berg’n (see side­bar), Smorgasburg LA, con­ces­sions for Cen­tral Park Sum­merS­tage, a three-day event called Smorgasburg Osaka in Ja­pan and out­door film screen­ings via “Movies With a View,” in Brook­lyn Bridge Park. “We’re al­ways talk­ing and think­ing,” Demby says.

Jonathan But­ler (left) and Eric Demby

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