The “dirty” secret to beautiful

Harness the detoxifying and beautifying powers of charcoal to look your best in a flash!

It volumizes hair!

Hormonal flux increases oil production on the scalp, weighing hair down so it seems thinner. But a gritty, charcoal dry shampoo absorbs excess oil and props hair up at the root. Try: OGX Purifying + Charcoal Detox Dry Shampoo (Cvs.com)

It nixes hormonal acne!

Washing skin with a charcoal cleanser removes the dirt and oil that can clog pores and cause breakouts, while its antiinflammatory properties calm redness and irritation. Try: Yes To Tomatoes Charcoal Detoxifying Daily Cleanser (Target.com)

It whitens teeth!

A charcoal-infused toothpaste acts like a magnet to pull out embedded stains from the enamel that discolor teeth. Plus, it buffs away surface stains for an even brighter smile. Try: Tom’s of Maine Activated Charcoal Toothpaste (Walmart.com)