Fran Della Ba­dia Named Pres­i­dent, G-III Re­tail Sub­sidiary

She pre­vi­ously worked at Worth Col­lec­tion, Bono­bos and Coach.

WWD Digital Daily - - News - BY LISA LOCK­WOOD

Fran Della Ba­dia has been named pres­i­dent of AM Re­tail Group Inc., the re­tail sub­sidiary of G-III Ap­parel Group Inc., that op­er­ates stores and web sites for its DKNY, Wil­sons Leather, G.H. Bass and Karl Lager­feld Paris brands, and stores for the Calvin Klein Per­for­mance brand. It is a new post.

Most re­cently, Della Ba­dia has been con­sult­ing and ad­vis­ing fe­male-led star­tups. Ear­lier she was chief ex­ec­u­tive of­fi­cer of Worth Col­lec­tion Ltd., a women's fash­ion com­pany, hav­ing had a short stint as ceo of Bono­bos. She pre­vi­ously spent 15 years at Coach, ris­ing to pres­i­dent of North Amer­i­can Re­tail.

Mor­ris Gold­farb, chair­man and ceo of G-III Ap­parel Group, said, “Fran is an ex­tremely tal­ented re­tail ap­parel and ac­ces­sories mer­chant who comes to us with a wealth of ex­pe­ri­ence. We are ex­cited to have her join us to lead the re­vi­tal­iza­tion and de­vel­op­ment of our re­tail busi­nesses. Fran's strong mer­chan­dis­ing and oper­a­tional skills will be an im­por­tant as­set to our goal of bring­ing these busi­nesses back to profitabil­ity.”

Della Ba­dia said, “I have al­ways ad­mired how G-III has built an in­cred­i­ble op­er­a­tion over the years. I see a great op­por­tu­nity to turn around its re­tail op­er­a­tions and look for­ward to work­ing with the G-III and AM Re­tail teams to de­velop the full po­ten­tial of their brick and mor­tar and on­line re­tail busi­nesses. Della Ba­dia re­ports to Gold­farb.

Speak­ing on the com­pany's earn­ings call last month, Gold­farb said its re­tail busi­ness missed its plan for the quar­ter. He said Wil­sons had a high sin­gle-digit com­pa­ra­ble sales de­cline for the quar­ter, although they ex­pe­ri­enced an im­prove­ment in busi­ness with the ar­rival of sea­sonal tem­per­a­tures in Oc­to­ber. Bass posted a mid-sin­gle digit comp de­cline in the quar­ter. The com­pany con­tin­ued to ra­tio­nal­ize its store port­fo­lio and was on track to have closed about

105 stores over the two years. G-III said it ex­pected to end fis­cal 2018 with about 245 Bass and Wil­sons stores, com­pared with the 350 in op­er­a­tion at the be­gin­ning of fis­cal 2018. Gold­farb noted that the nine high­pro­file out­let cen­ters that they re­pur­posed to Karl Lager­feld Paris stores showed a solid per­for­mance in the quar­ter, and they con­verted two ad­di­tional stores in San Fran­cisco and Palm Springs. In the quar­ter, they reg­is­tered dou­ble-digit comp sales gains in its DKNY out­let stores.

“We con­tinue to be­lieve that ad­di­tional DKNY and Karl Lager­feld Paris stores pro­vide an op­por­tu­nity for us to re­shape and re-bal­ance an over­all smaller fleet of stores over time,” said Gold­farb on the call.

Fran Della Ba­dia

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