WWD Digital Daily

Scott Emmons Leaves Neiman Marcus

● The founder of Neiman’s iLab will join retail consultanc­y TheCurrent Global.

- BY NATALIE THEODOSI

LONDON — Scott Emmons is leaving his position as head of Neiman Marcus’ iLab — a department he founded in

2012 to drive retail innovation through technology — and joining retail consultanc­y TheCurrent Global as chief technology officer.

The move is a result of the shifting retail climate and Emmons’ conviction that the culture of legacy organizati­ons is holding back innovation.

According to Emmons, internal innovation teams are no longer equipped to deliver the results the industry needs, as traditiona­l retailers remain resistant to change on a broader level.

Faced with increasing competitio­n by digital players, retailers introduced innovation teams to deliver change across operations, marketing and corporate culture yet remained focused on only building solutions internally. This meant that results could only be “sporadic,” according to Emmons.

The executive is expected to discuss his departure from Neiman’s and his new role at TheCurrent Global this afternoon during a panel presentati­on called “Meet the Retail Innovators” at the National Retail Federation conference in New York.

He introduced innovation­s such as memory mirrors and new fitting-room technology on the shop floors of Neiman Marcus, which is looking to transform but currently has a debt of $4.5 billion lingering over the business.

“Corporate innovation programs seem to start strong and sharp, but over time they are devoured and diminished by surroundin­g day-to-day business processes, making it nearly impossible to maintain momentum,” added

Emmons. “It’s one thing to talk to agility and risk, but when you’re not built for either, measured by cost reductions and operating within a silo, results tend only to be incrementa­l. It’s time for that to change. For fashion and retail brands to succeed, they need to shift from an internally driven culture to one focused on open innovation with the world’s top technology and talent.”

The key, according to Emmons, is a new approach to recruiting and a more open perspectiv­e that allows for the sharing of ideas and that sees companies maintain relationsh­ips with start-ups and different innovative solution providers.

With his new position at TheCurrent Global — which works with the likes of Burberry, Gucci, Swarovski and LVMH Moet Hennessy Louis Vuitton — Emmons will aim at incorporat­ing new technology solutions across multiple brand and retail partners.

“This methodolog­y is what the industry needs — an agile workforce that can act as an extension of your team,” he added.

Liz Bacelar, chief executive officer of TheCurrent Global, said that the consultanc­y can bring Emmons’ technology know-how to a wide network of executives looking to “lead the innovation conversati­on.” It also delivers custom solutions by drawing from a wide ecosystem of start-up partners, tech companies and entreprene­urs.

“Real innovation can only happen today by tackling problems in a new way. We all know it is insanity to expect different results using the same approaches. With the help of outside experts, businesses can achieve growth in a new way, with both speed and efficiency,” added Bacelar.

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Scott Emmons

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