WWD Digital Daily

PAU L & SHARK

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INSPIRATIO­N: “Here at

Pitti we wanted to highlight our love for the sea, which in the past 40 years has always been a major source of inspiratio­n for our collection­s,” said Andrea Dini, president and chief executive officer of Paul & Shark. In keeping with the inspiratio­n, the brand also presented its “Save the Sea” project, which includes sustainabl­e jackets crafted from recycled plastic bottles.

KEY STYLES: Celebratin­g its nautical DNA, Paul &

Shark highlighte­d its

Typhoon line, including rain and wind-proof garments geared to withstandi­ng extreme conditions. A super soft, breathable yet rainresist­ant membrane was used on a ripstop nylon and high-tech cotton. Reflective bands gave a graphic, urban twist to the lightweigh­t jackets, while color-blocking in nautical colors including yellow, white and blue injected a geometric twist into the hooded outerwear styles, worn with cargo pants and sweatshirt­s embellishe­d with images of sharks.

PRICE RANGE:

Retail prices range from 85 euros for T-shirts to 1,200 euros.

 ??  ?? Paul & Shark’s
windbreake­r. Moncler sunglasses.
Paul & Shark’s windbreake­r. Moncler sunglasses.

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