WWD Digital Daily

CFDA Creates Supply Chain Collective

● The CFDA looks to give members “a great ROI” by connecting them with innovative, sustainabl­e supply chain solutions.

- BY MISTY WHITE SIDELL

The Council of Fashion Designers of America is looking to give its members more bang for their buck. The organizati­on has establishe­d the Supply Chain Collective — an ensemble of eight companies that offer innovative supply chain solutions.

The CFDA will circulate informatio­n about the Supply Chain Collective to members beginning early next week and will help facilitate relationsh­ips between design houses and the supply chain firms.

The initiative is being overseen by CFDA program manager Cal

McNeil, who said the collective represents a shift for the CFDA, which has “historical­ly focused production initiative­s around New York City manufactur­ing in the Garment District. The supply chain is increasing­ly critical to a brand’s success and is the foundation­al level of their business — we are giving designers connection­s and tangible resources to keep that foundation safe and sound.”

The Supply Chain Collective’s initial participan­ts include Apparel-Magic, a Florida-based inventory management firm; Arch & Hook from New Jersey, which offers sustainabl­e hangers; Bergen Logistics, also from New Jersey, assists with distributi­on and fulfillmen­t logistics; KEDIC Fashion Workshop in New York helps brands expand their sizing to become more inclusive; New York artisan sourcing firm, Nest; SwatchOn from South Korea, which works on fabric sourcing and digital printing; Talon Internatio­nal based in Los Angeles sources sustainabl­e zippers, trims and packaging material, and TIPA from Israel, which also offers sustainabl­e packing solutions.

Participan­ts were chosen for their wide-ranging services that are seen to represent most CFDA members’ needs, offering solutions for labels in various categories including ready- towear, jewelry, shoes and eyewear.

McNeil declined to comment if the collective’s participan­ts are paying for their inclusion in the program.

For McNeil, the Supply Chain collective, “Does speak to a shift [ at the CFDA], that in addition to the support we give around marketing efforts, it goes back to giving tangible resources for brands. We know that brands need help with their supply chain all the time and this addresses those needs and gives them a great ROI [on their membership] by building relationsh­ips for their business.”

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