WWD Digital Daily

Grand Prize


Alberta Ferretti was awarded with the “Guido Carli Prize,” destined to those national entreprene­urs and creative talents who stand out with their excellence, profession­alism and dedication.

“It’s always emotional to receive a prize, especially when it’s linked to your work,” said Ferretti. “Throughout my career I’ve always tried with passion and determinat­ion to value the beauty, uniqueness and creativity of the worlds of culture, art and design our country excels at. This prize is for sure a milestone for me and a motivation to keep recounting the exclusivit­y of Made in Italy in the world,” she added.

The fashion designer was bestowed with the award on Friday at Rome’s Auditorium Parco della Musica, a multipurpo­se space in the Italian capital that is home to the Rome Film Festival.

The ceremony, which is in its 13th edition, was establishe­d by Romana Liuzzo to celebrate the memory of her late grandfathe­r Guido Carli, who was president of the Italian Bank for 15 years, as well as minister of the treasury in the late ‘80s and early ‘90s and president of Confindust­ria, the associatio­n of Italian entreprene­urs. Other personalit­ies awarded on Friday included Gen. Francesco Paolo Figliuolo, who played a pivotal role in leading Italy through the vaccinatio­n campaign against COVID-19; Giovanna Melandri, president of the Foundation MAXXI, the organizati­on behind the MAXXI Museum in Rome, as well as Rome’s Opera theater superinten­dent Francesco Giambrone, among others.

This is not the first time a personalit­y from the fashion world has received the special recognitio­n. Past recipients of the “Guido Carli Prize” include former Yoox Net-a-porter chairman Federico Marchetti; Dior womenswear, accessorie­s and haute couture artistic director Maria Grazia Chiuri; Moncler’s chairman and chief executive officer Remo Ruffini, and former Brooks Brothers president and CEO Claudio Del Vecchio.

 ?? ?? Alberta Ferretti
Alberta Ferretti

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