New York Men’s Day to Return Feb. 9
The biannual showcase created by Agentry PR will showcase eight emerging brands.
New York Men’s Day will be back again in February with the 21st edition of its showcase of emerging brands.
The show, staged by Agentry PR and presented by Hilldun Corp., will be held
Feb. 9, the opening day of New York Fashion Week, at Location05, near Hudson Yards. The event will be held in on two sessions: 10:30 a.m. to noon and 4:30 to 6 p.m.
This time, only eight brands will be presenting and they will occupy four studios on one floor at the location. The eight brands encompass four emerging labels and four returning designers. They are Bulan, a unisex brand; Landeros New York, a genderless label; Pas Une Marque menswear; Sivan menswear; Tarpley, men's and womenswear; Terry Singh menswear; The Salting menswear, and Y.Chroma menswear.
“Hilldun Corp. is excited to return as the presenting sponsor of New York
Men's Day for its 21st season,” said
Gary Wassner, chief executive officer of Hilldun. “Coming off the success of the 20th season last September, we understand and appreciate the importance and value of supporting emerging talents in the menswear fashion space. Considering today's challenging and evolving economy, it has become even more vital for us to continue our involvement in an endeavor that allows independent talent to shine. There are so many outstanding creative individuals today who lack a platform upon which they can share their talent with the fashion industry and the world. We are honored to support NYMD and these statement making, emerging brands.”
Other sponsors include Oribe Hair Care, which is providing products and teams, and Augment, which will provide makeup teams and products for the designers to use.
Agentry PR, which was founded in 2010 by Erin Hawker, produces and executes New York Men's Day.
“We are thrilled for New York Men's
Day to return in February and we feel that with the more intimate setting it will allow press, buyers, and the community to get to know the designers more," Hawker said. "Our mission remains the same and we want this platform to continue to
be an anchor for emerging brands and designers to showcase their creativity in front of the community.”