WHO NEEDS AN OUT­LET?

These de­signer lamps are built to go any­where, and to move from space to space on board.

Yachting - - CURRENTS - by kim kavin

Tr u t h b e t o l d , Mark Robin­son got the idea in his liv­ing room. It was a big room with fur­ni­ture in the mid­dle, but out­lets in the walls. He didn’t want to trip over lamp cords. ¶ He looked and looked but couldn’t find a cord­less lamp that was any­thing be­yond a nov­elty de­sign. A year and about $1.5 mil­lion in seed money later, the com­pany Alexan­der Joseph came on­line this past Septem­ber, of­fer­ing lux­ury cord­less lamps — all built in a way that Robin­son knows, from his years of rac­ing and cruis­ing, will work aboard yachts. ¶ “Our lamps are in­cred­i­bly heavy,” he says. “The rea­son for that, and the low cen­ter of grav­ity, is to pre­vent them from fall­ing over on boats.” ¶ The lamps can be bolted through fur­ni­ture for ex­tra sta­bi­liza­tion, or they can be snapped into place with clips on the non­slip rub­ber base. ¶ “You can pick up the lamps and move them that way,” he says of the clips. “Imag­ine you’re sit­ting on a mo­tor­boat, you can move the lamp from in­side to the aft deck for an al­fresco meal.” ¶ The lamps work with­out a cord be­cause of high-den­sity lithium-ion bat­ter-

ies in each model’s base. Be­neath each lamp­shade is an LED bulb, but with­out the chip that’s usu­ally in­side it. ¶ “We took it out of the bulb and put it into the base of the lamp, where we can con­trol how many amps the bulb needs,” he says. “By putting that driver into our elec­tronic cir­cuitry, it al­lows us to re­duce the amount of amps that it needs to op­er­ate ef­fec­tively, and that, in turn, means that we re­duce the power con­sump­tion. That’s im­por­tant be­cause the less power it takes, the longer your bat­ter­ies will last. Nov­elty lights on the mar­ket, they last about six hours be­fore you have to recharge them. With our lamp, they last three to four weeks with nor­mal use.” ¶ Prices start around $1,600 and climb to about $28,000 for the lim­ited-edi­tion Blaze model made with 24-karat gold. The com­pany built the Blaze demo to give yachts­men ideas of cus­tom pos­si­bil­i­ties. ¶ “We think it’s the largest-ever hand-blown piece of glass made in the U.K.,” he says. “That took us five months. It took us 22 at­tempts to make the glass body. We have a can-do at­ti­tude. We’ll find a way to make things hap­pen.”

ALEXAN­DER JOSEPH CORD­LESS LAMPS

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