Yuma Sun

More restaurant­s are trying subscripti­on programs


Consumers are willing to pay monthly subscripti­on fees for streaming services, pet food and even toilet paper. And now some restaurant­s are betting they’ll do the same for their favorite meals.

Large chains like Panera and P.F. Chang’s as well as neighborho­od hangouts are increasing­ly experiment­ing with the subscripti­on model as a way to ensure steady revenue and customer visits. Some offer unlimited drinks or free delivery for a monthly fee; others will bring out your favorite appetizer each time you visit.

They’re following a trend: The average American juggled 6.7 subscripti­ons in 2022, up from 4.2 in 2019, according to Rocket Money, a personal finance app.

“This is just another way for customers to provide a level of support and joy and love for our offerings,” said Matt Baker, the chef at Gravitas, a Michelin-starred restaurant in Washington.

For $130 per month, Gravitas Supper Club subscriber­s get a three-course takeout meal for two. Baker said Gravitas shifted to takeout during the pandemic but saw demand fizzle once its dining room reopened. The Supper Club – which serves about 60 diners per month – keeps that revenue flowing.

The upscale Chinese chain

P.F. Chang’s also saw an opportunit­y to increase to-go orders with its subscripti­on plan, which launched in September. For $6.99 per month, members get free delivery, among other perks.

Other restaurant­s are experiment­ing with membership­s, which let diners pre-pay toward their visits.

El Lopo, a San Francisco bar, has 26 members in its Take-careof-me Club. They pay either $89 per month for $100 in dining credits or $175 per month for $200 in credits. When members come in, El Lopo starts bringing out their favorite dishes. Each visit, they can gift a free drink to anyone in the bar.

El Lopo owner Daniel Azarkman started the club in March 2021 to encourage patrons to

and I spent a lot of time finding the right person to take over the ship,” Shelhamer said. “Kim is the perfect owner. She’s personable, fun and, best of all, she loves wine.”

Shelhamer thanked customers for “20 great years of laughs and shared bottles. Cheers!”

Over the next few months, Shelhamer will remain behind the counter of the Old Town Wine Cellar wearing his signature Tommy Bahama shirts to assist with the transition of the business. So stop by to wish him the best and congratula­te Maloney on the next chapters of their lives!


The public is invited to join the grand opening celebratio­n of the Pacana Park Townhome Community at 2540 W. 5th St. on Wednesday.

John and Susan Sternitzke and the Pacana Park team will host the festivitie­s featuring a taco truck, drinks, tours and a special presentati­on by the Yuma County Chamber of Commerce.

Stop by anytime between 2 and 6 p.m., but the ribbon cutting will be at 3 p.m.

Pacana Park is a brand new townhome community in the Pecan Grove neighborho­od. The gated community offers 2 bedroom, 1 bath units either upstairs or downstairs and with some with accessible features. It is a pet-friendly community welcoming dogs and cats.

If you’re looking for a new home, the townhomes are available now. Check out the photos and amenities at https://www.apartments.com/2540-w5th-st-yuma-az/p2t6j7r. Or for more informatio­n, call 928-597-1971.


Desert Control announced the opening of its first operations site in the United States, located at 1219 E. 21st St. in Yuma. The official opening ceremony was held on Friday.

The new office will serve as a hub for sales, operations, Liquid Natural Clay production, project delivery, service and maintenanc­e in the region.

The Norwegian company has the vision of “making Earth green again” by working with farmers, growers and landowners to improve the soil ecosystem. The company notes that farmers today face soil erosion and degradatio­n accelerate­d by droughts and increasing water scarcity.

“Our first operationa­l base in Yuma, Arizona, will allow us to bring Liquid Natural Clay to farmers in the region, improving sandy soils and reducing water usage,” the company said.

With more than 50% of the United States is under drought and the Colorado River at its lowest levels, Desert Control invented Liquid Natural Clay, a 100% natural solution of clay and minerals turned into a liquid nearly as thin as water “that can enable sand and degraded soil ecosystems to retain moisture and help farmers save up to 50% of their water, save fertilizer­s, energy and other inputs while improving productivi­ty,” noted Ole Kristian Siverstsen, president and CEO of Desert Control.

After 12 years of research and developmen­t, followed by four years of testing in the United Arab Emirates, Desert Control launched a five-study with the University of Arizona at the Yuma County Cooperativ­e Extension in March.

To learn about Desert Control, go to https://www.desertcont­rol.com/.


It’s almost here! The newly constructe­d Yuma Regional Medical Center Foothills Medical Plaza is expected to open in April. In the meantime, it opened its doors to the public this past Saturday for a sneak peek of the new health campus (hopefully you saw the story in the Yuma Sun and were able to attend the open house).

YRMC Foothills Medical Plaza is located at 11351 S. Frontage Road, behind Fry’s.

For several years, Foothills and East County residents have voiced a desire for comprehens­ive healthcare closer to home. Upon opening in the spring of 2023, the YRMC Foothills Medical Plaza will bring an expanded array of healthcare services to the area. The two-story facility, will offer 24/7 emergency services, primary care, pediatric care, women’s health services, podiatry, imaging services and a retail pharmacy.


Here is the Yuma Commercial Constructi­on Project Updates for this week:

• BUILDING PERMITS ISSUED: U-haul, 808 S. Rio Vista Drive, for grading work for new self-storage facility.

• NEW PLANS SUBMITTED FOR REVIEW: PMG Building, 350 E. 16th St., Suite 305, for office alteration­s.

If you know of a new business that has or will be opening, relocating or closing, please let mara Knaub know at mknaub@yumasun.com. She appreciate­s the readers who act as her eyes and ears. She welcomes questions, and if she finds the answers, she will run them in the column.

 ?? JACQUELYN MARTIN/AP ?? MATT BAKER, CHEF AND OWNER OF GRAVITAS, monthly meal for two. poses for a portrait inside the restaurant on Feb. 14 in Washington. Gravitas has a subscripti­on service offering a
JACQUELYN MARTIN/AP MATT BAKER, CHEF AND OWNER OF GRAVITAS, monthly meal for two. poses for a portrait inside the restaurant on Feb. 14 in Washington. Gravitas has a subscripti­on service offering a

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