Yuma Sun

Name Dropper

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FROM STAFF REPORTS LYDIA PADILLA

Lydia Padilla, a private wealth advisor with ameriprise Financial Services in Yuma, has earned the ameriprise Client experience award for 2023.

Padilla was honored with this award because of her ability to consistent­ly deliver personaliz­ed, goal-based advice and exceptiona­l client service. award recipients earned an overall client satisfacti­on rating equal to or greater than 4.9 out of 5.0 and maintained stellar business results.

The award represents an elite group of ameriprise advisors recognized as leaders for their commitment to making a difference in the lives of their clients.

In addition, Padilla was named to the list of “Forbes best-in-state Women

Wealth advisors” published by Forbes. The list recognizes financial advisors who have demonstrat­ed high levels of ethical standards, profession­alism and success in the business.

The rankings are based on data provided by thousands of the nation’s most productive advisors. Padilla was chosen based on assets under management, industry experience, compliance record and best practices in her practice and approach to working with clients.

Padilla has 25 years of experience in the financial services industry.

as a private wealth advisor, Padilla provides financial advice that is anchored in a solid understand­ing of client needs and expectatio­ns and is delivered in one-on-one relationsh­ips with her clients. For more informatio­n, please contact

Padilla at 928-261-4150 or visit the ameriprise office at 3150 S. Catalina drive, Suite 4.

JOE DUCEY

Joe ducey has been appointed as the associate vice president of public engagement and investigat­ive outreach of better business bureau Pacific Southwest, which serves Yuma County.

With a distinguis­hed career as an investigat­ive journalist spanning over two decades, ducey is recognized for his commitment to empowering consumers with the knowledge needed to make informed purchasing decisions.

Over the past decade ducey headed the 25-person Let Joe Know/bbb volunteer team while at abc 15 in Phoenix where he helped thousands of arizonans save, or recoup, millions of dollars.

For his work, ducey has been honored with a Peabody award, national Investigat­ive emmy, regional edward r. murrow and multiple emmys.

matthew Fehling, president and CEO of bbb Pacific Southwest, expressed enthusiasm about ducey joining the team, stating, “We are thrilled to welcome Joe to the bbb family. as

an advocate for ethical business practices, Joe’s expertise will not only propel bbb’s mission but further solidify the value of bbb accreditat­ion when seeking trustworth­y companies to do business with. Joe’s long-standing relationsh­ip with bbb speaks volumes about his dedication to fostering integrity and will undoubtedl­y bolster our efforts to promote ethical standards in our community.”

In his new role, ducey will spotlight businesses for their ethical conduct, offer guidance on essential factors consumers should consider when selecting trustworth­y companies, and provide insightful purchasing advice. He will also amplify discussion­s on business and consumer trends through a bbb podcast, interviews and local engagement with integrity-driven enterprise­s.

In an era where customers increasing­ly seek confidence in their business transactio­ns, the addition of ducey to its team demonstrat­es bbb’s agility in adapting to the evolving landscape of marketplac­e needs, bbb said in the announceme­nt.

For more informatio­n on bbb, visit bbbcommuni­ty. org.

 ?? ?? LYDIA PADILLA
LYDIA PADILLA
 ?? ?? JOE DUCEY
JOE DUCEY

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