ATF 2019 highlights VN’s global standing
Minister of Culture, Sports and Tourism Nguyeãn Ngoïc Thieän offers an exclusive interview to Vieät Nam News on the eve of the ASEAN Tourism Forum which will take place from January 14-20. impact of climate change on heritage, cultural and historical relics; and (7) Developing green tourism and knowledge-based tourism. for 2019 and how does the sector plan to achieve them?
Following the 2016 and 2017 growth momentum, in 2018 we welcomed 15.5 million foreign tourists, an increase of nearly 20 per cent over the previous year.
This year, Vieät Nam is aiming to welcome 18 million foreign visitors and serve about 85 million domestic tourists with total revenue expected to reach over VNÑ700 trillion (over US$30 billion). To achieve these goals, the sector needs to take the following solutions:
1. Continue to complete legal regulations, relevant policies and institutions; mobilise contribution of the whole society; co-ordinate between public and private partnerships to upgrade infrastructure; diversify products; reduce seasonality and overcrowding; reduce competitive pressure and market dependence.
2. Restructure the tourism industry to links businesses to the product value chain with appropriate management and organisation, ensuring close and effective inter-sector co-ordination but not hindering the development of the international integration process.
3. Boost electronic marketing activities to promote tourism with a focus on enhancing growth in markets such as Northeast Asia (China, South Korea, Japan, Chinese Taipei); and neighbouring and regional markets in Southeast Asia such as Thailand, Malaysia and Indonesia, which still have more growth potential.
4. Continue to implement an open-visa policy to create preferable conditions for tourists from more markets; strengthen the aviation connections; take advantage of favourable conditions to improve the competitive capacity, image and tourism brand of Vieät Nam in the global tourism value chain.
5. Continue to control and maintain service quality and rectify service issues, especially in the management of tourism destinations to ensure security and safety.
6. Promote and innovate tourism training, and improve the quality of human resources, state management, businesses and vocational labour to meet the requirements of competition, integration and development.
Minister of Culture, Sports and Tourism Nguyeãn Ngoïc Thieän.