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Meta shares increase after Facebook sees slight rise in active user growth

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NEW YORK Facebook rebounded from a drop in users early this year and its parent Meta posted a profit ahead of Wall Street targets, defying low investor expectatio­ns with a quarterly report that sent shares up 20 per cent.

Meta CEO Mark Zuckerberg also said that the company would scale back costs and was investing in artificial intelligen­ce tools to improve recommenda­tions and ads, a sign Meta is buckling down to make money while working on its long-term ambitions to build the metaverse.

Its stock rose 19 per cent in after-hours trade on Wednesday.

Meta's profit soundly beat Wall Street targets at US$2.72 per share, compared with an average analyst estimate of $2.56, according to IBES data from Refinitiv. The earning beats were tempered by Meta recording its slowest revenue growth in a decade.

Facebook daily active users (DAU), a key metric for advertiser­s, were 1.96 billion, slightly higher than the estimate of 1.95 billion, according to IBES data from Refinitiv. Monthly active users came in at 2.94 billion, missing Wall Street estimates by 30 million.

Meta has lost about half of its value since the start of the year, after a dismal February earnings report when Facebook's daily active users declined for the first time and it forecast a gloomy quarter, blaming ongoing factors including Apple's privacy changes and increased competitio­n from platforms like Bytedance's Tiktok.

"It's good news that Meta somehow managed to eke out growth in DAU. It needed to show some sort of turnaround from last quarter's performanc­e," Insider Intelligen­ce analyst Debra Williamson said.

"However, growth in monthly active users is slowing quickly. A few quarters ago it could count on developing markets to keep the growth engine going but it's likely that even these high-growth opportunit­ies are starting to dry up," she said.

Total revenue, the bulk of which comes from ad sales, rose 7 per cent to $27.91 billion in the first quarter, but missed analysts' estimates of $28.20 billion, according to IBES data from Refinitiv.

In a conference call with analysts on Wednesday, Chief Financial Officer Dave Wehner cited factors including a slowdown in ecommerce after rapid growth during the COVID-19 pandemic, as well as a loss of revenue in Russia and reduced ad demand amid global economic uncertaint­y. On the call, Zuckerberg also echoed previous warnings about the challenges of engagement shifting toward features like its short video offering Reels, which generates less revenue than other ad formats.

Russia banned Facebook and Instagram in March, finding Meta guilty of "extremist activity" amid Moscow's crackdown on social media during its military operation in Ukraine. Meta's messaging service Whatsapp is not affected by the ban. Meta has also barred advertiser­s in Russia from creating and running ads anywhere in the world.

Meta forecast second-quarter revenue between $28 billion and $30 billion. Analysts on average were expecting current-quarter revenue of $30.63 billion. The company said its outlook reflected factors including the war in Ukraine and said it was monitoring the potential impact of regulatory moves in Europe.

Recent earnings reports from Google parent Alphabet Inc and Snap Inc have signalled the impact of the global economic turmoil on digital ads spending, amid rising inflation and geopolitic­al uncertaint­y.

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