The Herald (Zimbabwe)

Africa’s planned hotel rooms soar 30 percent

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THE number of planned hotel rooms in Africa has soared to 64 000 in 365 hotels, up almost 30 percent on the previous year, according to new figures from the annual W Hospitalit­y Group Hotel Chain Developmen­t Pipeline Survey.

The increase is largely down to strong growth in sub-Saharan Africa, which is up 42,1 percent on 2015 and is significan­tly outstrippi­ng North Africa which achieved only a modest 7,5 percent pipeline increase this year.

A major shake-up in the rankings by country saw Angola, never before listed among the top 10, push Egypt out of second place, due to a major deal there signed by AccorHotel­s.

The W Hospitalit­y Group survey is published ahead of the African Hotel Investment Forum (AHIF), which is organised by Bench Events.

The conference attracts all the major internatio­nal hotel investors in Africa and is being held for the first time in Lomé on 21-22 June. A second AHIF will also take place in Kigali, Rwanda from October 4 to 6.

Trevor Ward, W Hospitalit­y Group managing director, said: “The evidence from our survey is clear - investors remain confident about the future of the hospitalit­y industry on the continent. Even when pummelled daily by low commodity prices, exchange rate problems, political challenges and poor infrastruc­ture, Africa remains ` resilient.”

The IMF forecast for economic growth in sub-Saharan Africa is for an increase of 4 percent this year and 4,7 percent in 2017, up from 3,5 percent in 2015.

Overall this is down on the 5-6 percent increase enjoyed over the past decade, but it’s still double or more the forecast for the world’s advanced economies, such as Europe, the USA and Japan.

Matthew Weihs, managing director of Bench Events, said: “Africa is still on the up. For business, trade and capital investment, the continent remains an attractive propositio­n, leading to continuing demand for accommodat­ion and other hospitalit­y services.”

This is the eighth annual pipeline survey, widely recognised as the most authoritat­ive source on hotel industry growth in Africa, particular­ly in revealing data on internatio­nal chains signing new deals.

The 2016 survey provides a full picture of hotel developmen­t across the continent - 36 hotel chains and 86 brands with more than 64 000 rooms in 365 hotels.

In comparison to figures from the inaugural survey in 2009, it’s possible to see how far hotel developmen­t in Africa has come.

In 2009 there were 19 internatio­nal and regional hotel chains contributi­ng, with a pipeline of 144 hotels and just under 30 000 rooms.

Overall in the 2016 report, it’s Angola that dominates. In July last year, AccorHotel­s signed with AAA Activos LDA for the management of 50 hotels with around 6,200 rooms. All are under constructi­on and many are ready to open.

Across the continent, the north-south divide on hotel developmen­t continues. In 2011, the number of pipeline rooms in the five countries of North Africa was about 25 per cent higher than that in sub-Saharan Africa. Today, it is less than half.

Trevor Ward explained: “There are two reasons why developmen­t activity in North Africa is now somewhat subdued. Firstly, the markets there are more mature and have already seen much developmen­t, so there are fewer opportunit­ies for new hotels.

Secondly, there is the political turmoil - in Libya, which has seen a 40 percent drop in the pipeline, and also Egypt, parts of which are experienci­ng drastic reductions in the number of tourists.”

Nigeria remains the country with the most rooms in the pipeline, up 20 percent on 2015.

Together with Angola, the two countries account for 17 782 rooms between them, almost 30 percent of the total pipeline and 40 percent of the signed rooms in sub-Saharan Africa.

Despite the promising 2016 survey findings, Mr Ward cautioned on the number of hotel deals that have been signed but have so far not opened, for a variety of reasons but primarily a lack of finance.

“Between 2006 and 2013, 104 deals with 21 377 rooms, over 30 percent of the total, were signed and should now be open, or at least well under constructi­on,” Ward. - APO

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