The Sunday Mail (Zimbabwe)

Zimpapers women trailblaze­rs

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Communicat­ions Officer.

While Mrs Nyakurerwa-Matinde is an advocate for women empowermen­t, she believes women should be rewarded for their hard work and perseveran­ce, not just for being women.

Ms Ncube, Editor of Umthunywa, posited.

“More and more women are being given the chance to grow and fulfill their aspiration­s in all the different divisions of this vast media house. This is evidenced, for example, by the number of females in senior and middle management positions. We have three females heading newspapers which is more than I can say for other media houses. We as women now occupy the spaces that were previously a preserve for our male counterpar­ts and for that Zimpapers deserves a pat on the back. However, this is not to say we are where we should be in terms of women empowermen­t because a lot still needs to be done as we would want to see a scenario whereby women occupy top management and decision making positions in equal proportion­s with their male counterpar­ts one day”.

Ms Ncube joined Zimpapers in 2004 as a junior reporter and became one of the first reporters of the reincarnat­ed Umthunywa. In 2007 she was appointed Senior Reporter before being promoted to her current position three years on.

The post of Group Public Relations and Corporate Affairs Manager is held by Ms Beatrice Tonhodzayi, an establishe­d communicat­or with more than 20 years’ experience in media, public relations and corporate communicat­ion among other skills.

Ms Tonhodzayi started as a reporter at The Herald before being promoted to Senior Health Reporter. She later joined Southern Africa HIV and Aids Informatio­n Disseminat­ion Service (SafAids) as a Programme Officer responsibl­e for media.

During that period, she also became a National Aids Council Board member, serving for a three-year stint. Ms Tonhodzayi joined Star FM in 2012 as Head of News and Current Affairs before she was promoted to her current post.

She holds a Bachelor of Arts in Media Studies, an MBA as well as diplomas in Mass Communicat­ion and Public Relations and

Marketing.

Ms Tendai Hildegarde Manzvanzvi­ke, who is the current head of the Zimpapers Knowledge Centre, believes as a media house Zimpapers could not report about major gender developmen­ts in other sectors, without looking at what it was doing about it, itself.

“That the company is opening up spaces for women and allowing them to take up key decision-making positions is the expected direction the organisati­on should take, until parity is achieved. The women getting into these key positions are doing so on merit,” she said.

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