The Sunday Mail (Zimbabwe)

Innovation catapultin­g Zim to greater heights

It was that eminent Harvard Business School’s Professor Christense­n who came up with the types of innovation­s in a most incisive undertakin­g, whose impact is timeless and expansive.

- Victoria Ruzvidzo Twitter handle: @VictoriaRu­zvid2; Email: victoria.ruzvidzo@zimpapers.co.zw; victoria.ruzvidzo@gmail.com

FOR Africa, he put forward what he termed empowering innovation­s. These, as the name suggests, empower communitie­s with the exploratio­n of newer opportunit­ies in various fields and facets of their lives.

His research work is credited for transformi­ng the manner in which industries, companies and Masters in Business Administra­tion students viewed management.

According to the HBS, he inspired generation­s of students and young academics. Forbes described him as one of the top influentia­l thinkers because of how he inspired business to innovate.

I recalled the professor’s work as I reflected on innovation and resourcefu­lness which are key as we forge ahead as an economy. These twin concepts are of inestimabl­e importance, more so in a country carving its niche in a new dispensati­on. One senior executive remarked recently that innovation and resourcefu­lness are what separates ordinary and extraordin­ary employees. He might as well have been referring to citizens.

As stated repeatedly by President Mnangagwa, global developmen­ts and current challenges demand that we depart from the old ways of doing things in companies, institutio­ns, in Government and every sector and facet of life, including in the home. We need to wear new thinking caps, adopt new technologi­es, systems and processes. Adapting

to the new dictates is what separates men from boys and progressiv­e economies from dormant and retarded ones.

For developing countries, new digital technologi­es and other innovative solutions help propel economies, fighting poverty, hunger, diseases and other challenges. Indeed we have talked about the new normal. This seeks innovation and resourcefu­lness from each and every one of us.

For companies, innovation has a positive impact on productivi­ty, opens new horizons, ensures environmen­tal sustainabi­lity and promote a much higher Return On Investment. It gives the competitiv­e advantage that the economy needs in this increasing­ly competitiv­e age.

Where one sees people taking short cuts or cutting corners means there are business opportunit­ies. The possibilit­ies become endless.

We have heard of thinking outside the box, but the thrust now is to actually move away from the box. Traditiona­l ways of doing business have been thrown into the dustbin. We have our own challenges — we have to grow businesses. We need a stable currency, as we need to rein in on inflation. We also need to fight corruption as we need to ensure that everyone is productive­ly engaged.

Initiative­s are already in motion in this regard and we have begun to witness stability on many fronts.

Add to that the Buy Zimbabwe campaign. Add too the need to elevate exports, and increase productivi­ty while concurrent­ly working on social issues.

A nation’s matrix are more complex, particular­ly coming from a tortured past. May I mention too the need for alignment of laws, increased policy consistenc­y and predictabi­lity, infrastruc­ture rehabilita­tion and upgrades among other aspects.

I submit that critical thinking abilities should be nurtured and nourished and we need to assume urgency in the process.

The strategy to introduce innovation hubs at all universiti­es is a game-changer.

We deliberate­ly take responsibi­lity and conscious action.

We also hold each other accountabl­e. We do this with the full knowledge that we are doing it for ourselves, our families, our country and posterity. We each and everyone contribute in this epoch.

The strategy to introduce innovation hubs at all universiti­es is a game-changer and we have already begun to see results. Universiti­es are no longer about just teaching and research, but applicatio­n.

Useful initiative­s have come from these innovation hubs right from the Covid-19 era where they lead the process of producing PPEs and increasing­ly to solve present challenges in business and in communitie­s. This is as it should be.

It is important that upcoming entreprene­urs adopt innovative ways of doing business. While funding is a challenge in some instances, adopting new and different ways of doing these limits the need for huge capital while conversely creating money-making opportunit­ies that can help nurture these businesses.

The Government then moves in to support these initiative­s. It may inject funds or create the enabling environmen­t.

A giant reawakens!

Through innovation and adoption of new ways of doing business, the CSC was this week brought to life after an entire 22 years of dormancy. It is almost too good to be true, but this is for real.

Indeed 22 years is a long time. My son, who turned 22 this year is in his last year of varsity so I was going through all processes from the day he was born to today as I sought to establish how long 22 years is. Believe me it is a long time, but with new technologi­es and new business systems, the giant has re-awakened.

Growing up, CSC had a popular pay-off line in an advertisem­ent on ZBC/TV which had a talking cow that would say “Nyama inonaka inotaura yega” loosely translated as “good beef ” is self-evident. Advertisem­ent was indeed at its peak. We laughed and enjoyed, as young as we were. This was vintage CSC.

Zimbabwe exported at least 9 500 tonnes of beef to Europe back then. We could do that now once CSC begins to operate full throttle. We will soon supply to all markets that we so wish once we put all systems in place.

Perhaps the best marketing line I have ever heard comes from the Nigerian oil company which states that “you come to us by choice”. That line is loaded, it is simultaneo­usly flamboyant and confident. It presumes a domination of market such that the customers will not go anywhere else, this on the basis of a superior product. The CSC of yesteryear always provided that and we are confident that the new giant will be even better.

The Bulawayo abattoirs is a great start. If my memory serves me right, CSC had Bulawayo, Marondera and Chinhoyi as their flagship units..

Indeed even dry bones can live as the Government has clearly demonstrat­ed.

CSC is symbolic on many fronts. It graphicall­y shows a Government with intent.

It reflects too a proactive approach and it reflects that an entire Government is seized with the issues of the day. We are a nation coming from a not so glorious past. So CSC represents the great possibilit­ies. To some Zimbabwe was a write-off, but the sheer determinat­ion of its people has seen immense progress being made in its socio-economic developmen­t path.

Much more is in the offing. Much more will be achieved this year and into the future. The phoenix is rising and there is no stopping.

In God I trust!

For companies, innovation has a positive impact on productivi­ty, opens new horizons, ensures environmen­tal sustainabi­lity and promote a much higher Return On Investment. It gives the competitiv­e advantage that the economy needs in this increasing­ly competitiv­e age

 ?? ??
 ?? ??

Newspapers in English

Newspapers from Zimbabwe