DStv’s Pick of the Week
MultiChoice improves digital product offerings
MULTICHOICE is continuously expanding its digital footprint across Africa to continuously enhance customers’ viewing experiences. As part of this strategy, the company has developed innovations that enrich customers’ overall experiences with digital touchpoints that provide more secure online payment options, a revamped website for , convenient apps, more customer self-service channels, and state-of-the-art content discovery capabilities.
Said Liz Dziva, the MultiChoice Zimbabwe publicity and PR manager: “At MultiChoice, innovation is a significant driver of success. Our team has been working hard behind the scenes to ensure customers can watch content they want to via protected platforms at a price they can afford. We want our customers to be able to easily switch between bouquets, manage their subscriptions with ease, and pay via fully optimised digital channels. Our technology continues to evolve to give customers quality signal strength and the ability to watch without limits.”
Digital journeys
anks to continuous investment in digital customer journeys, MultiChoice offers full website functionality in all its markets and gives subscribers self-service functionality.
To give customers as many entertainment options as possible, subscribers can add additional movie channels to their existing packages at an affordable price. is allows subscribers to access premium content month-to-month without having to install hardware or go through unnecessary admin.
With Showmax, viewers get endless entertainment in the form of unlimited movies, TV shows, and more, available to watch anywhere, at any time. As a fully mobile streaming service, Showmax was the first mobile-first streaming service in Africa and introduced African viewers to downloading and watching content on mobile devices for offline viewing.
Any DStv subscrip- tion package can be supercharged by adding using the
DStv
The Blue Button
Blue Button has been developed to enhance content discovery on the HD decoder. Located on the remote, this powerful feature tracks subscribers’ viewing behaviour, allowing content offerings to be personalised according to their preferences. It not only recommends content to watch now or at a later stage based on what subscribers enjoy, but it also introduces them to a broader selection of entertainment options.
Discover the best entertainment on Download the app to enjoy on-thego access to all your favourite movies and shows. With the app, it’s easy to make payments and manage other self-service functions.