APC Australia - - Software - Harry Do­man­ski

There are plenty of in­spi­ra­tion-based apps on the mar­ket brim­ming with generic ad­vice, but OKDOTHIS in­tends to mo­ti­vate you to achieve very spe­cific tasks, aim­ing for the very real goal of im­prov­ing your pho­tog­ra­phy chops. The premise is sim­ple — each day when you open the app, you will get a new “DO” (the app’s own vo­cab­u­lary for ‘goal’) which will give you a par­tic­u­lar chal­lenge rang­ing from “of­fice selfie” to “Tene­brism: Vi­o­lent con­trasts of light and dark, where dark­ness dom­i­nates the im­age”. The so­cial com­po­nent of the app is piv­otal to its suc­cess, as the DOs are ac­tu­ally sug­gested by the com­mu­nity it­self, and the pho­tos you even­tu­ally up­load can be dis­cussed and voted on by the same com­mu­nity. As a re­sult of this, you’ll see an In­sta­gramesque home feed, as well as the abil­ity to search through past pho­tos or DOs, and of course, an in­te­grated chat and pro­file page. This app will flour­ish or fail based on the strength of its com­mu­nity; we hope it gets what it needs, so we can see some de­cent pho­tos flood­ing our feeds.

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