GOLD COAST SCORES INFINITUS
THE Gold Coast has secured its largest incentive program to date, with Chinese health care company Infinitus to send approximately 8,000 of its top achievers to experience the sunny destination in May 2018.
Designed to inspire and entertain the company’s delegates, the six-day incentive program is expected to generate more than $50 million in expenditure for the Queensland state.
Commenting on the successful bid, Gold Coast Tourism chief executive officer Martin Winter said “this is a significant win for the Gold Coast and we look forward to showcasing the very best of our Australian lifestyle to delegates.
“Our business events team successfully demonstrated the city’s world-class offerings and proved its capability to host a program that will inspire Infinitus delegates,” he said.
Queensland’s Minister for Tourism and Major Events Kate Jones offered her congratulations on the landmark win, commenting that the program represented a major opportunity to present the state as a premier tourism and events destination.
“This is a great example of collaboration between Tourism and Events Queensland, Tourism Australia and Gold Coast Tourism to to secure a major business event for the state and grow our tourism industry,” she said.
Infinitus general manager Jacky Hu said the company was “truly amazed at the endless choices we have to help us put together a one-ofa-kind business travel incentive holiday for our delegates.
“Already, we are very impressed by the attentiveness of Tourism Australia and Gold Coast Tourism,” he added.