HYATT REGENCY SYDNEY DEBUT

HYATT will move to expand its conference business in Australia following the launch of its Hyatt Regency Sydney at Darling Harbour last week.

The rebranding of the former Four Points by Sheraton marks a return to Sydney for the Regency brand and gives Hyatt the biggest hotel in the city.

It will be expanded further later this month when Hyatt opens an adjoining 24-storey tower, adding 220 rooms to the existing 600.

The hotel will also open a rooftop bar, which together with the recently opened ballrooms caps off a $250 million redevelopment of the property.

Hyatt Hotels Corporation Group President Asia Pacific David Udell (pictured) said the hotel was the largest venue in the city able to host major events and their delegates all under one roof.

“Hyatt has made a major commitment to the conference market,” Udell said.

“With this facility we can now use our global resources to cultivate that business and service it well.

“We want a larger percentage of MICE customers because we have this incredible facility.”

Udell said the timing of the hotel’s relaunch was ideal, coming at the same time as the opening of the International Convention Centre Sydney, across Darling Harbour. “The new centre will bring more focus on conferences and is an opportunity to bring more people to the area - and good neighbours are very important,” he said.

Digital projections across the hotel’s facade helped mark its launch last week - to view a selection of images on BEN’s Facebook page, CLICK HERE.