SA WINS CHINA VISIT

THE Adelaide Convention Bureau has announced the first large-scale incentive tourist group to visit South Australia.

Scheduled to be held in Jun, 3,000 top sales representatives from Chinese company Perfect China Co. Ltd will bring two groups in succession on 17-20 Jun and 24-27 Jun.

It is the third time Perfect China has had an incentive event in Australia.

The Perfect China incentive tour will add $11.2m to the state’s visitor economy and create and support 110 jobs within the tourism sector.

Adelaide Convention Bureau ceo Damien Kitto said, “To win the opportunity to host this group, we had to demonstrate that Adelaide has a world-class offering, with the capability to host a program that will inspire Perfect China delegates.”