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BUSI­NESS Events Syd­ney (BESyd­ney) has named New South Wales Pre­mier Gla­dys Bere­jik­lian as pa­tron of the event or­gan­i­sa­tion’s Am­bas­sador Pro­gram.

As pa­tron, Bere­jik­lian will sup­port the ef­forts of Am­bas­sadors who vol­un­teer their time to help New South Wales ob­tain busi­ness events.

The an­nounce­ment comes off the back of Bere­jik­lian’s ex­ist­ing sup­port for the busi­ness events sec­tor, which in­cluded lob­by­ing for Syd­ney to host the 2023 World Roads Con­gress.

On a re­cent trip to Ja­pan and Korea, Bere­jik­lian dis­cussed the state’s strengths in in­fra­struc­ture and in­no­va­tion with key de­ci­sion mak­ers for the event.

Bere­jik­lian said BESyd­ney played a vi­tal role in in­creas­ing Syd­ney’s pro­file on the in­ter­na­tional stage.

“To­gether we’re se­cur­ing in­ter­na­tional events which pro­vide last­ing com­mu­nity ben­e­fits across health, ed­u­ca­tion, in­fra­struc­ture and tech­nol­ogy,” she said.

Bere­jik­lian also worked to se­cure the MedInfo con­fer­ence in 2021, which will be staged at the In­ter­na­tional Con­ven­tion Cen­tre Syd­ney and bring sev­eral thou­sand del­e­gates to the city.

BESyd­ney ceo Lyn Lewis-Smith

(pic­tured above, right, with Bere­jik­lian) said the pro­gram lever­aged the in­sights and net­work of lead­ers to se­cure pres­ti­gious in­ter­na­tional events for New South Wales and the rest of Aus­tralia.

“They in­clude award win­ning lu­mi­nar­ies from Google, ANZ Bank through to An­i­mal Logic and Syd­ney Uni­ver­sity,” she said.

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