THE RENAULT 4 TURNS 60

This year marks the 60th anniversary of the Renault 4L model – known simply as the Renault 4 in the UK, but officially the quatre- L (4L) in France. To mark this occasion, there will be numerous events and celebrations throughout 2021, which will take place on the 4th and 14th of every month across all of Renault’s social media channels. At the heart of the celebrations will be exclusive content, made by fans and for fans, such as interviews with collectors and celebrities. The official programme, which will be supported by additional local activities and evolve as the year goes on, includes the following highlights:

FEBRUARY – Graphic designer and leading sports illustrator Greg has created more than a dozen exclusive 4L designs to represent the different eras in which the model was on sale from the 1960s through to the 1990s. These illustrations will be revealed throughout the year.

MARCH – Renault Classic, responsible for preserving the company's heritage vehicles, will be showcasing 30 examples of the Renault 4 from March. Among these models will be 12 iconic versions displayed in various scenes created for the occasion.

APRIL – A selection of influencers will tell their own stories of the 4L through a series of short films made in Stop- Motion, utilising the Renault scale model collection.

MAY – A collection of specifically designed and selected 4L products developed for the 60th anniversary will be available in L’Atelier Renault boutique at n°53 Avenue des Champs- Elysées and from its online shop. Renault will also launch a series of videos revealing the secrets of the 4L through different models. It will be an opportunity to hear from those who grew up with the 4L, collectors, and also from the people from within Renault who have contributed to the history of the car.