POWER OF RED

RED LIPS ARE SAID TO BOOST YOUR CON­FI­DENCE, WHILE MAK­ING YOU LOOK YOUNGER. AF­TER TRIALLING HUN­DREDS OF LIP SHADES, JULIETTE WIN­TER PUTS THIS ICONIC BEAUTY CLAS­SIC TO THE TEST.

Country Style - - HEALTH AND BEAUTY -

RED MAY WELL BE THE MOST BOLD

and dar­ing of all make-up colours but, as a ded­i­cated nude devo­tee, it re­ally pushes my lip­stick bound­aries. I’ve tried hun­dreds of lip shades over the past few decades in my job as a beauty edi­tor, but I’ve never found that knock-out hue — a red I felt re­ally suited me. With rich scar­let and deep plum shades on-trend this sea­son, I de­cided to seek the ad­vice and ex­pert hand of Al­phie Sad­sad, in­ter­na­tional pro artist at Bobbi Brown. “Every woman can wear red and look great in it,” he says re­as­sur­ingly be­fore our 20-minute ‘How To Find The Per­fect Lip’ ses­sion, a com­pli­men­tary ser­vice avail­able at any Bobbi Brown cos­metic counter. “You just need to fifind the shade and for­mula that makes you feel con­fi­fi­dent.” Red lip­stick has a be­fi­fit­tingly colour­ful his­tory, dat­ing back to the an­cient Sume­ri­ans and Greeks, who would stain their lips with a mix­ture of carmine, plant ex­tracts, ochre and fat, among other in­gre­di­ents. Through­out the ages, red lips have served as a mark of class and so­cial sta­tus, yet its ap­peal has never waned. By the 1940s it had be­come a visual sym­bol of fe­male strength and in­de­pen­dence. Dur­ing World War II, El­iz­a­beth Ar­den launched her fa­mous Vic­tory Red lip­stick for women serv­ing in the armed forces — a ripe tomato hue de­signed to boost morale and en­cour­age a sense of power de­spite the hard­ship of the time. Hol­ly­wood sirens like Mar­i­lyn Mon­roe en­sured red stayed pop­u­lar into the fol­low­ing decades and to­day’s young stars — in­clud­ing singer Tay­lor Swift, who is rarely seen with­out a swipe of MAC lip­stick in Ruby Woo ($36) and model Ken­dall Jen­ner, who donned Estée Lauder’s Pure Colour Envy Sculpt­ing Lip­stick in Car­nal ($52) at this year’s Met Gala — con­tinue to play on its look-at-me ap­peal. “Red is the most pow­er­ful of all make-up colours,” says Jay Jay Rauwen­hoffff, make-up artist and founder of Makeup School Syd­ney and ve­gan brand Mikatvonk, “It’s also the colour of ro­mance and love, and sym­bol­ises good luck. Learn how to use it to your ad­van­tage and it can have real im­pact!” There are lots of el­e­ments in­volved in fifind­ing the per­fect red, but the right lip­stick also comes down to per­sonal pref­er­ence: do you like glossy, matte or satin fifin­ishes? Mois­tur­is­ing lip­sticks, sub­tle stains or easy-to-apply crayons? Ac­cord­ing to Jay Jay, the best way to de­ter­mine a good colour match is to look at your lips’ nat­u­ral un­der­tones. “For pur­ple un­der­tones, choose an or­ange-based red to bal­ance it out. For lips with a pink or a very light un­der­tone, use a blue-based red or a true rich red,” she says. Also, the size of your pout mat­ters. “Small or thin lips best suit a brighter, lighter colour as a darker shade will make lips look smaller.” For sub­tle colour, Jay Jay sug­gests dab­bing red lip­stick on with your fifin­ger as a stain. “It cre­ates a nat­u­ral, easy-to-wear fifin­ish,” she says. “A matte fifin­ish is also very on-trend. It is fem­i­nine but more toned down than a very glossy red.” As I take in the rows of mul­ti­coloured Bobbi Brown lip­sticks in David Jones, Al­phie whips out a colour wheel to fifind my nat­u­ral lip match. He also rec­om­mends lin­ing my pout with a pen­cil to add de­fif­i­ni­tion and help the colour last longer: apply af­ter the lip­stick to en­sure the colour fades to­gether. “If you can’t fifind the per­fect match for your lip­stick, go slightly darker as this is bet­ter for de­fif­i­ni­tion,” he says. Al­phie’s choice for me is Uber Red, a volup­tuous blue–red from the Bobbi Brown Art Stick Liq­uid Lip col­lec­tion ($46). “Blot with a tis­sue, dust with translu­cent or sheer face pow­der, and then reap­ply,” he ad­vises. “This tech­nique helps keep your lip colour in place longer and re­duces ‘bleed­ing’.” I look in the mir­ror. My lips are dra­matic, but el­e­gant. “Look at how white your teeth are!” says Al­phie. It’s true. My skin looks dewy, my eyes clearer and my teeth whiter, but my lips are with­out doubt the high­light. For the fi­first time, I can re­ally un­der­stand why we’re drawn to red lip­stick. It feels in­cred­i­ble that a sim­ple splash of colour can make such a difff­fer­ence — this chic, au­da­cious hue in­stantly in­spires a rush of con­fi­fi­dence. That’s the power of red.

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