Viking revamps Rewards

VIKING has relaunched Rewards by Vikings after an extensive upgrade.

The new loyalty program offers more opportunities to earn points, increase engagement, and enhance the overall user experience.

New features include pending points, which will appear after booking a Viking cruise, and allow advisors to see the points value of each sailing they book, no longer having to wait until after departure.

There is also a wish list, allowing advisors to set themselves a Rewards target and work toward it; interactive online games, providing opportunities for agents to earn points in real time without selling a cruise; and training modules, which can be completed to earn points.

“We are proud of the enhancements we have made to our loyalty program, providing agents with more opportunities than ever to earn points even during quieter selling periods,” said ANZ Managing Director Michelle Black (pictured).

“Rewards points will accumulate automatically with some of the new features and may be redeemed within minutes from being earned—without the wait for manual point uploads like many loyalty programs.

“It’s important to us that our trade partners are rewarded for their hard work and support, which is why our online rewards store has remained open for the past 18-months—allowing agents to access and redeem points through these challenging times.”

Black said Viking is “more committed than ever” to its trade partners, given it is also one of the only cruise lines with no NCFs, paying commission on all aspects of a booking of one of its cruises.

Travel advisors wishing to join Rewards by Viking can register at www.rewardsbyviking.com.

As a special bonus, the cruise line is giving 500 Rewards by Viking points to new advisors who register before the end of the year.

For additional information, advisors should contact 138 747.