DNA Magazine

JJ MALIBU

There’s lots for the fun, funky and fresh underwear brand to celebrate this month!

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There’s lots for fun, funky and fresh JJ Malibu to celebrate this month! It’s the underwear and lifestyle brand’s 5th anniversar­y, and they’ve come a long way in a short time. When launching the brand, creator Jed Jin set out to cater specifical­ly to the LGBTQA+ community and has succeeded brilliantl­y. JJ Malibu seemed to come out of nowhere like a fresh ocean breeze and have become an influentia­l major player.

It all started from the basement of Jed’s parents’ house, with him wrapping and shipping his packages. Today, they operate from a huge warehouse in Toronto, housing three brands. Jed knows what it takes to make a successful clothing business. In JJ Malibu’s case it was a matter of noticing a gap in the market and stepping up.

Where were the brands designed by and for gay people? Jed asked himself. The number of fast-fashion brands catered specifical­ly for the LGBTIQA+ community was and is slim. Now, JJ Malibu has a strong voice and image, and is well known within the community, shipping to over 140 countries, and having featured on RuPaul’s Drag Race.

JJ Malibu offers customers a diverse colour palette and many options to express their fun and vibrant selves. From daring designs to casual polos and Ts, there’s something for everyone. JJ Malibu also creates a safe space for any gender identity, sexual orientatio­n, race, ethnicity, size or lifestyle.

MORE: Check out JJ Malibu at jjmalibu.com and follow them on social media platforms including Instagram, Facebook and Twitter @jjmalibu.

JJ Malibu offers customers a diverse colour palette to express their fun and vibrant selves.

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Creator, Jed Jin.

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