PITCH PER­FECT

EDGE - - KNOWLEDGE -

Jon Tor­rens, for­mer de­signer at Sony and Cri­te­rion and now pro­fes­sional com­mu­ni­ca­tion coach and speaker, will host a pitch­ing work­shop for de­vel­op­ers who want to sharpen their pat­ter. The ses­sion is divided into three parts, in­ter­spersed with breaks for teams to pol­ish up their pitches us­ing what they’ve learned. Two 45-minute blocks are re­served for writ­ing tech­niques and de­liv­ery, af­ter which teams will de­liver their honed pro­pos­als to a panel of ex­perts who will pro­vide con­struc­tive feed­back.

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