ELLE (Australia)

natural selection

A new range of eco-friendly sanitary products takes self-care to a whole new level

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When a label that specialise­s in gentle, natural and organic baby care products expands to include a range of sanitary items for women, you know you’re in loving hands.

Lovekins’ baby products are based on pure and natural ingredient­s sourced from local eco-farms and manufactur­ers with a heavy emphasis on quality control. The same care has gone into Lovekins Women, with pads that are certified vegan, non-toxic and free from chlorine, fragrances and dyes. They’re made from Australian cotton for the ultimate in comfort, protection and environmen­tal sustainabi­lity.

The label’s founder, Amanda Essery, believes that all women — no matter what stage of life, career path or lifestyle — deserve the same kind of care mothers offer their babies. The Lovekins sisterhood is on a journey of holistic wellness, and at a time when women are busier than ever, balancing careers and motherhood and everything else life throws at us, we deserve to make self-care a priority.

Expanding to include safe sanitary products for women was a natural step for Lovekins. The range comprises daily liners, night pads and regular and super pads, all with Australia’s first nonadhesiv­e core (there is no toxic glue binding the fibres and materials together). This also means Lovekins have double the absorption rate of traditiona­l pads. The range is also free from chlorine, which is often used to bleach feminine hygiene products. Perhaps best of all, Australian cotton offers protection and comfort at a time when you need it most. One thing is clear: Lovekins loves skin.

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