Geelong Advertiser

BOWLING SPLIT TO AID THEME PARKS

- PRASHANT MEHRA

ARDENT Leisure is selling its Australian bowling alleys and arcades for $160 million to free up funds to grow its US entertainm­ent venues and attract customers back to its Gold Coast theme parks.

AMF Bowling Centres, Kingpin bowling lounges and Playtime arcades will be sold to The Entertainm­ent and Education Group, a joint venture between private equity investor Quadrant and the Timezone Group’s Steinberg family.

Ardent has been working to improve its bowling alleys and add other attraction­s to the centres since 2016, but decided to sell when The Entertainm­ent and Education Group offered an attractive price, chairman Gary Weiss said. The sale will free up funds for investment in Dreamworld and WhiteWater World, and Main Event bowling and arcade centres in the US, he said.

“While we are confident that the strategy for bowling and entertainm­ent will deliver improved earnings, this sale relieves Ardent of the requiremen­t to make the significan­t further investment needed to support this strategy and provides Ardent with increased flexibilit­y to continue the expansion of Main Event and the reinvigora­tion of theme parks,” he said in a statement.

Ardent made a loss of $62.6 million in the 2016-17 financial year after a fatal accident at Dreamworld, which was followed by a 45 day shutdown. Visitor numbers plunged after Dreamworld and WhiteWater World reopened, and attendance was down 31 per cent over the financial year.

In August, Ardent estimated it would take another year for Dreamworld to recover from the accident.

The company has also seen turmoil in its top ranks, including the loss of chief executive Simon Kelly and the chief executive of Main Event in November, as well as a boardroom battle that led to Mr Weiss, a veteran corporate raider, taking over as chairman.

Yesterday, Mr Weiss said the company is working to boost theme park attendance­s by introducin­g new attraction­s and expanding its strategic partnershi­ps.

Ardent expects investment in the parks will deliver increased earnings over time, supported by largescale developmen­t in suburbs near the parks.

The search for a new CEO of Main Event is progressin­g, Mr Weiss said, and additional financial flexibilit­y will support a focus on revenue growth and acceler- ating the rollout of Main Event centres in US.

The sale of the bowling and entertainm­ent business is expected to be completed in the first half of 2018.

Ardent shares were up 15.5 cents, or 9 per cent, at a six-week high of $1.885 at 12.50pm.

Newspapers in English

Newspapers from Australia