Geelong Advertiser

Runway gives hot ideas lift-off

- DAVID CAIRNS WEAVOUR Founders: Eleni Nott and Tennille Sanders. ISOTOPE 6 Founders: Paul Sheean, Dan Wilson and Ned Volk. ARRANYINHA Founder: Marsha Uppill CAREER NEXUS Founders: Sridhar Dhanapalan and Shane Skidmore RUBENS Founder: Daniel Pelliccia WORLD

A NEW batch of entreprene­urs are starting to get their business propositio­ns off the ground at Runway Geelong.

The diverse business startups being developed under the Runway accelerato­r program include a business aid for the horticultu­re industry, an online platform for the fashion industry and a diagnostic tool to help businesses assess the impact they have on Aboriginal people and culture.

The exciting program is also supporting a teenage graduate from the Upstart program, which builds entreprene­urial skills in Geelong region schools, who has already launched an online vintage clothing store.

The seven participat­ing start-ups were selected from 29 applicants. They are the third group to be supported by Runway which will put the start-ups through a comprehens­ive program to ensure their best chance for success.

Runway enables each startup to create a proof of concept and prepare them for operating an ongoing commercial business, as well as pitching for future funding to support their growth.

Founders will get help to explore and challenge all elements of running a business including HR, marketing, governance, finance, law and capital raising.

Participat­ing business founders will do the accelerato­r program for 12 weeks, followed by another 12-week incubation support period under which they get a working space with access to a network of mentors, investors and partners. Background: Ms Nott, of Portarling­ton, and Ms Sanders, of Melbourne, met at fashion school. Ms Nott has worked primarily in sales and marketing while Ms Sanders has worked in the fashion industry as a design and production assistant for some Melbourne labels. Product Pitch: Wevour is an online marketplac­e and community that open sources the fashion supply chain.

It will provide the platform to connect a network of designers, seamstress­es and buyers.

Designers will list a product, a customer will buy it, and the product will go back to an open marketplac­e for someone to make.

Wevour will enable designers and seamstress­es to gain employment in an industry in which it is difficult to find entry jobs. Background: A former biochemist at CSIRO, Mr Sheean, returned to study at Deakin, graduating with an engineerin­g degree last year. A Geelong resident, he works at Carbon Revolution. Mr Wilson, also of Geelong, graduated with an engineerin­g degree from Deakin last year. Mr Volk works at a business based at Manufuture­s at Deakin, where he previously studied mechanical engineerin­g. Product Pitch: Isotope 6 will make custom-made carbon fibre cycling shoes for road and track cyclists.

The super-light shoes will be built to mould around a user’s foot from pictures supplied by the customer online.

They will offer increased comfort and stiffness and improved aerodynami­c performanc­e.

The business will use the latest technology to calculate foot geometry and use state-ofthe-art manufactur­ing technologi­es to produce the shoes. Background: Ms Uppill, of Geelong, has worked in all tiers of government. An Aboriginal woman, her birth name was Arranyinha which means firstborn woman of her family line. Product Pitch: Arranyinha will support boards and businesses across Australia to assess the impact they have on Aboriginal people and culture by using a diagnostic tool.

The business is seeking strategic change from the business community in line with the Closing the Gap agenda.

Following Arranyinha‘s diagnostic audit, it will work with business to develop strategic and systemic frameworks in areas including cultural awareness and employment programs. Background: Mr Dhanapalan, of Lara, worked in IT and business consulting, primarily in the education sector but also for not-for profits and corporate. Mr Skidmore is a career IT manager who lives in Melbourne. Product Pitch: Career Nexus is an online platform allowing businesses to be proactive about recruitmen­t and employees to better manage their career opportunit­ies.

It aims to reduce inefficien­cy of the recruitmen­t process and increase the success rate of new hires by allowing companies to plan ahead by proactivel­y posting roles prior to a formal search to fill a job vacancy.

Job candidates will also benefit from being able to plan ahead and better manage their career path. Background: Mr Pelliccia is a Melbourne physicist who has been working in developing instrument­ation with physics applicatio­ns in areas including medical imaging and sensors. Product Pitch: Rubens is a technology tool to monitor the maturity of fresh fruit before and after harvest. It will lead to efficienci­es and improved consistenc­y in the horticultu­re industry. Users will be able to better predict the harvest date, allowing for improved logistics around picking, distributi­on and storage. Rubens will help find the best possible market for the produce, including export opportunit­ies, and potentiall­y add a premium to the price. Background: Mr Walker, 18, of Bell Post Hill, was part of the Upstart program while at Covenant College last year. Product Pitch: Mr Walker is developing an online shopping portal, worldclass­vintage.com, which launched less than two months ago.

World Class Vintage supplies rare, high-quality vintage garments to teenagers and young adults, offering a wide range on one platform. It aims to connect buyers to suppliers, so other people can sell their clothes on its platform. Background: Ms Warne has operated a Geelong-based marketing and public relations agency for 12 years. Product Pitch: Get Set Go is a cloud-based platform to help small business with their marketing needs. There are two million small business in Australia but it can be difficult for them to afford the time or cost of a marketing consultant, with many doing it themselves. Get Set Go will provide a variety of tools to create a bespoke marketing solution.

 ??  ?? Shane Skidmore and Sridhar Dhanapalan, founders of Career Nexus.
Shane Skidmore and Sridhar Dhanapalan, founders of Career Nexus.
 ??  ?? Caulfield MP David Southwick.
Caulfield MP David Southwick.
 ??  ?? Daniel Pelliccia, founder of Rubens.
Daniel Pelliccia, founder of Rubens.
 ??  ?? Kylie Warne, founder of Get Set Go.
Kylie Warne, founder of Get Set Go.
 ??  ?? Josh Walker, founder of World Class Vintage.
Josh Walker, founder of World Class Vintage.
 ??  ?? Marsha Uppill, founder of Arranyinha.
Marsha Uppill, founder of Arranyinha.

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